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Advantage Solutions - M&A Summary and Business Overview

MarketingCompany

Advantage Solutions M&A Summary

Advantage Solutions has acquired 24 companies, including 4 in the last 5 years. A total of 5 acquisitions came from private equity firms. It has also divested 5 assets.

It’s largest disclosed sale occurred in 2024, when it sold Jun Group to Verve Group for $185M. Advantage Solutions has acquired in 11 different US states, and 3 countries. The Company’s most targeted sectors include marketing (57%) and information technology (14%).

Advantage Solutions Business Overview

Where is Advantage Solutions headquartered?

Advantage Solutions is headquartered in Clayton, Missouri.

What is Advantage Solutions’ revenue?

Advantage Solutions disclosed revenue of 3,566M USD for 2024 and 3,900M USD for 2023.

How many employees does Advantage Solutions have?

Advantage Solutions has 17,000 employees.

What sector is Advantage Solutions in?

Advantage Solutions is a marketing company.

When was Advantage Solutions founded?

Advantage Solutions was founded in 1987.

M&A Summary

  • M&A Total Activity28
    • M&A Buy Activity23
    • M&A Sell Activity5
  • Total Sectors Invested 7
  • Total Countries Invested 3
  • M&A Buy/Sell Connections 11

Advantage Solutions

Advantage Solutions, Inc.

8001 Forsyth Boulevard, Suite 1025,
Clayton, Missouri 63105
United States,
(314) 655-9333
www.youradv.com

Advantage Solutions is a business solutions provider committed to driving growth for consumer goods manufacturers and retailers through winning insights and execution. Advantage’s data and technology-enabled omnichannel solutions including sales, retail merchandising, business intelligence, digital commerce, and a full suite of marketing services are designed to help brands and retailers across a broad range of channels drive consumer demand, increase sales and achieve operating efficiencies. Headquartered in Irvine, California, Advantage has offices throughout the United States and Canada and a presence in select markets throughout Africa, Asia, Australia and Europe. Advantage Solutions was founded in 1987 and is based in Clayton, Missouri.


M&A Summary

Buy vs Sell

Year ≤ '20 '21 '22 '23 '24 '25 T
Buy (0.4/yr) # 21 1 1 - - - 23
Sell (1.0/yr) # - - - 1 4 - 5
vol $185M $185M
  28
+180232425262728212229300

Most Recent M&A

Company Date Value Type
Jun Group 2024-06-18 185M USD Divestiture
New York, New York · www.jungroup.com
Strong Analytics LLC 2024-06-10 - Divestiture
Chicago, Illinois · www.strong.io
The Data Council, Inc. 2024-06-04 - Divestiture
Jacksonville, Florida · www.thedatacouncil.com
Adlucent 2024-05-01 - Divestiture
Austin, Texas · www.adlucent.com
ATLAS Technology Group, Inc. 2023-10-30 - Divestiture
Bentonville, Arkansas · www.atlasdsr.com
IDR Marketing Partners LLC 2022-05-12 - Add-on Acquisition
Berwyn, Pennsylvania · www.brandshare.us
Strong Analytics LLC 2021-08-26 - Add-on Acquisition
Chicago, Illinois · www.strong.io
Quantum Networks LLC 2020-01-08 - Add-on Acquisition
New York, New York · www.quantumnetworks.com
Jun Group 2018-09-10 - Add-on Acquisition
New York, New York · www.jungroup.com
Beekeeper Marketing 2018-08-02 - Add-on Acquisition
San Francisco, California · www.beekeepermarketing.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Marketing 13 (57%) - 2 (40%) 185M (100%)
Information Technology 3 (13%) - 2 (40%) -
Retail 3 (13%) - - -
Software 1 (4%) - 1 (20%) -
Business Services 1 (4%) - - -
Digital Media 1 (4%) - - -
Information Services 1 (4%) - - -
Total 23 - 5 $185M

By Geo

State/Country Buy Value Sell Value
United States 20 - 5 185M
  New York 5 - 1 185M
  Illinois 3 - 1 -
  Florida 3 - 1 -
  California 2 - - -
  Arkansas 1 - 1 -
  Texas 1 - 1 -
  Pennsylvania 1 - - -
  North Carolina 1 - - -
  Massachusetts 1 - - -
  Connecticut 1 - - -
Canada 2 - - -
  Ontario 2 - - -
United Kingdom 1 - - -
Domestic 20 (87%) - 5 (100%) 185M (100%)
Cross-border 3 (13%) - - -
Total 23 - 5 $185M

Deal Values

sell # Total
$100M to $1B 1 $185M
TOTAL $185M
Largest Jun Group
$185M (2024-06-18)

M&A Connections

Deals
Acquired from
Investor(s)
17%
4 (17%)
Divested to
Strategic(s)
100%
5 (100%)

Company Summary

SECTOR

Marketing

Revenue

3,566   9% 2024
3,900   7% 2023
3,646   2% 2022
3,602   15% 2021
3,156   17% 2020
3,785   3% 2019
3,708   2018
(millions of USD) Show More Show Less

Employees

17,000

Established

1987

Public

NASDAQ: ADV

Former Name

Karman Holding Corp.

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