Buyout (LBO, MBO, MBI) • Automotive

Baird Capital Acquires Pierce Manufacturing

On October 1, 1989, private equity firm Baird Capital acquired automotive company Pierce Manufacturing

Acquisition Context
  • This is Baird Capital’s 1st transaction in the Automotive sector.
  • This is Baird Capital’s 2nd transaction in the United States.
  • This is Baird Capital’s 2nd transaction in Wisconsin.
Investment Fate
  • Pierce Manufacturing was sold to a publicly-traded strategic buyer in 1996.

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M&A Deal Summary

Date October 1, 1989
Target Pierce Manufacturing
Sector Automotive
Buyer(s) Baird Capital
Deal Type Buyout (LBO, MBO, MBI)

Target Company

Pierce Manufacturing

Appleton, Wisconsin, United States
Entrance to Pierce's corporate headquarters in Appleton, Wisconsin.
Entrance to Pierce's corporate headquarters in Appleton, Wisconsin.
Pierce Manufacturing is a manufacturer of fire fighting trucks and related equipment. Pierce Manufacturing was formed in 1913 and is based in Appleton, Wisconsin.
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Buyer Overview 1

Buyer

Baird Capital

Chicago, Illinois, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1989
PE ASSETS 3.1B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Baird Capital Partners (BCP) is the US private equity arm of Baird Private Equity. BCP makes investments in middle-market companies based in the US. BCP targets companies valued between $25 and $125 million and looks to invest between $15 and $35 million of equity per transaction. BCP focuses on three primary areas including business services (transaction processing, process outsourcing, professional services), healthcare (outsourcing services, medical products, contract manufacturing), and manufactured products (industrial/commercial, specialty consumer, distribution). BCP is affiliated with Baird Capital Partners Europe, Baird Capital Partners Asia, Baird Venture Partners, and Granville Baird Capital Partners. Baird Capital Partners is based in Chicago, Illinois.


Deal Context for Buyer #
Overall 2 of 76
Sector: Automotive 1 of 4
Type: Buyout (LBO, MBO, MBI) 2 of 29
State: Wisconsin 2 of 13
Country: United States 2 of 63
Year: 1989 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1989-10-01 Promega

Madison, Wisconsin, United States

Promega develops products for research applications in biochemistry and molecular and cell biology

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
1992-01-01 School Specialty

Greenville, Wisconsin, United States

School Specialty is a provider of online educational products and services to the Pre-K- 12th grade market in the U.S. and Canada. The company designs, manufactures and distributes a broad assortment of furniture & equipment, educational technology, general and specialty classroom supplies, facility supplies, safety and security products, and core and supplemental curriculum for science, math and English language arts. School Specialty was founded in 1959 and is based in Greenville, Wisconsin.

Buy -