M&A Deal Summary

Prospect Hill Growth Partners Acquires Motis Brands

On May 24, 2022, private equity firm Prospect Hill Growth Partners acquired automotive company Motis Brands from Rotunda Capital Partners and First Capital Partners

Acquisition Highlights
  • This is Prospect Hill Growth Partners’ 1st transaction in the Automotive sector.
  • This is Prospect Hill Growth Partners’ 30th transaction in the United States.
  • This is Prospect Hill Growth Partners’ 2nd transaction in Wisconsin.

M&A Deal Summary
Date 2022-05-24
Target Motis Brands
Sector Automotive
Buyer(s) Prospect Hill Growth Partners
Sellers(s) Rotunda Capital Partners
First Capital Partners
Deal Type Secondary Buyout
Advisor(s) Brown Gibbons Lang & Co. (Financial)
Benesch, Friedlander, Coplan & Aronoff LLP (Legal)

Target

Motis Brands

Germantown, Wisconsin, United States
website
Motis Brands manufactures and distributes active brands in the loading, hauling, mobility, and automotive segments. The company's three divisions, Discount Ramps, Race Ramps, and Heavy Duty Ramps, combine to offer patented product designs and proprietary manufacturing processes with broad distribution and eCommerce expertise. Motis Brands is based in Germantown, Wisconsin.

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Buyer(S) 1

Buyer

Prospect Hill Growth Partners

Waltham, Massachusetts, United States

Investor Investor Investor Investor Investor

website

Category Private Equity Firm
Founded 1995
PE ASSETS 2.7B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Prospect Hill Growth Partners is a private equity firm specializing in leveraged buyouts and recapitalizations of middle-market growth companies across the US. Prospect Hill looks for profitable businesses ($5 to $25 million of EBITDA) with annual revenues from $50 to $300 million with strong brands and leading market positions. Target sectors include consumer products, healthcare, specialty retail, and asset management. Prospect Hill Growth Partners was formerly known as J.W. Childs and changed its name in 2019. The Firm was originally formed in 1995 and is headquartered in Waltham, Massachusetts.

DEAL STATS #
Overall 30 of 30
Sector (Automotive) 1 of 1
Type (Secondary Buyout) 15 of 15
State (Wisconsin) 2 of 2
Country (United States) 30 of 30
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-03-03 Fitness Ventures

Orlando, Florida, United States

Fitness Ventures LLC is an operates as franchisees in the Crunch Fitness system. Company currently owns and operates Crunch Fitness locations throughout eight states in the U.S. Fitness Ventures was founded in 2016 and is based in Orlando, Florida.

Buy -

Seller(S) 2

SELLER

Rotunda Capital Partners

Bethesda, Maryland, United States

Investor Investor Investor Investor Investor

website

Category Private Equity Firm
PE ASSETS 195M USD
Size Small
Type Sector Focused
DESCRIPTION

Rotunda Capital Partners is a private equity firm which invests equity and debt capital in established and profitable lower middle market companies. The Company targets businesses valued between $30 and $150 million with defensible market positions and strong growth prospects. Sectors of interest include financial services, business services, manufacturing, government services, insurance services, logistics and distribution, retail, and consumer. Rotunda Capital Partners is based in Bethesda, Maryland with an additional office in Chicago.

DEAL STATS #
Overall 9 of 11
Sector (Automotive) 2 of 2
Type (Secondary Buyout) 4 of 5
State (Wisconsin) 2 of 2
Country (United States) 9 of 11
Year (2022) 3 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-03-10 StreetShares

Reston, Virginia, United States

StreetShares is a small business banking software-as-a-service (SaaS) technology company that powers community banks, credit unions, and non-financial organizations. Its Atlas Platform offers a full suite of digital, white-labeled, small business banking products to their customers. StreetShares was founded in 2014 and is based in Resotn, Virginia.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-10-04 FreshEdge

Indianapolis, Indiana, United States

FreshEdge is a produce distributor in the Midwest. FreshEdge provides fresh and packaged produce varieties, as well as partially prepared meal components, to a variety of customer types including grocery stores, restaurants, schools, and food management companies. FreshEdge is based in Indianapolis, Indiana.

Sell -
SELLER

First Capital Partners

Omaha, Nebraska, United States

Investor Investor Investor Investor Investor

website

Category Mezzanine Finance Firm
Founded 2006
PE ASSETS 241M USD
Size Small
Type Sector Agnostic
DESCRIPTION

First Capital Partners is an Omaha, Nebraska-based private investment firm that provides equity and subordinated debt financing to lower middle-market companies. First targets businesses with revenues of $10 to $100 million and EBITDA up to $10 million. Investments are generally used to fund management buyouts, growth capital financings, recapitalizations, divestitures, and generational transfers of ownership. Broad areas of interest include manufacturing, business services, and value-added distribution. First Capital will not invest in startups, early stage companies, high technology, real estate, or retail. First Capital Partners is based in US.

DEAL STATS #
Overall 13 of 14
Sector (Automotive) 1 of 1
Type (Secondary Buyout) 4 of 5
State (Wisconsin) 4 of 4
Country (United States) 13 of 14
Year (2022) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-02 EirMed

Menomonie, Wisconsin, United States

EirMed is a plastic injection molding company that focuses on medical devices. EirMed provides a full range of services, including design, engineering, manufacturing, assembly, and packaging. EirMed was founded in 1998 and is based in Menomonie, Wisconsin.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-07-21 J&E

Plymouth, Minnesota, United States

J&E provides precision fabrication and machining services to a highly diversified client base including, among others, those in the medical, aerospace, commercial, and agricultural industries. J&E was formed in 1972 and is based in Plymouth, Minnesota.

Buy -
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