M&A Deal Summary

Advent International Acquires Ansira

On November 17, 2016, private equity firm Advent International acquired marketing company Ansira from KRG Capital Partners and Fifth Street Capital

Acquisition Highlights
  • This is Advent International’s 4th transaction in the Marketing sector.
  • This is Advent International’s 68th transaction in the United States.
  • This is Advent International’s 1st transaction in Missouri.
Investment Fate
  • Ansira was sold to a consortium of financial buyers in 2023.

M&A Deal Summary

Date 2016-11-17
Target Ansira
Sector Marketing
Buyer(s) Advent International
Sellers(s) KRG Capital Partners
Fifth Street Capital
Deal Type Secondary Buyout
Advisor(s) Petsky Prunier LLC
Lincoln International (Financial)
Kirkland & Ellis (Legal)

Target

Ansira

St. Louis, Missouri, United States
website
Ansira is a data-driven, technology-enabled marketing solutions provider, specializing in the integration of local and national marketing programs. Ansira was founded in 1919 and is based in St. Louis, Missouri.

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Buyer(S) 1

Buyer

Advent International

Boston, Massachusetts, United States

Investor Investor Investor Investor Investor

website


Category Private Equity Firm
Founded 1984
PE ASSETS 76.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Advent is a global private equity firm that targets investments in North America, Europe, Asia, and Latin America. Advent's emerging market efforts are concentrated in Central Europe and Latin America. Advent seeks transactions valued between $50 million and $5 billion and can commit up to $2 billion of equity capital per investment. Broad areas of interest include business & financial services, retail & consumer, technology, media, & telecoms, healthcare & life sciences, and industrial. Prospective transaction types include buyouts, growth capital financings, take privates, and recapitalizations. Advent was formed in 1984 and is based in Boston, Massachusetts.


DEAL STATS #
Overall 237 of 330
Sector (Marketing) 4 of 5
Type (Secondary Buyout) 32 of 52
State (Missouri) 1 of 2
Country (United States) 68 of 100
Year (2016) 12 of 15
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-11-01 King Koil China

Shanghai, China

King Koil China is a premium manufacturer and retailer of mattresses in China. King Koil China is also rapidly expanding its retail business through both offline and online formats. King Koil China was founded in 2000 and is based in Shanghai, China.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-11-18 Hune Rental SLU

Madrid, Spain

Hune Rental SLU is one of the major equipment rental companies in Spain with a network of 35 branches. It also operates branch networks in Portugal, France and joint-ventures in Saudi Arabia and Colombia.

Sell -

Seller(S) 2

SELLER

KRG Capital Partners

Denver, Colorado, United States

Investor Investor Investor Investor Investor

website


Category Private Equity Firm
Founded 1996
PE ASSETS 4.4B USD
Size Large
Type Sector Agnostic
DESCRIPTION

KRG Capital Partners is a private equity investment firm focused on acquiring controlling interests in middle-market companies. Prospective transaction situations include owner recapitalizations, management buyouts of private companies, mangement buyouts of corporate divisions, outright purchases, and family successions. Target companies typically generate sales of $35 to $400 million and EBITDA of $10 to $100 million. Sectors of interest include healthcare services, medical technology and life sciences; business services and distribution; construction materials and services; transportation services; marketing; specialty finance and insurance; aerospace, defense, and government services; energy services and products; and infrastructure. KRG primarily looks for opportunities located in the US and Canada but will selectively consider investments in Western Europe. KRG was formed in 1996 and is based in Denver, Colorado with additional offices in Mill Valley, California and Las Vegas, Nevada.


DEAL STATS #
Overall 37 of 41
Sector (Marketing) 3 of 3
Type (Secondary Buyout) 13 of 14
State (Missouri) 1 of 2
Country (United States) 36 of 40
Year (2016) 4 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-08-11 Fort Dearborn

Elk Grove, Illinois, United States

Fort Dearborn is a supplier of high-impact decorative labels for the beverage, food, household products, paint and coatings, personal care, private label/retail, and spirits markets. Fort Dearborn is headquartered in Elk Grove, Illinois.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-02-20 Vention Medical

Salem, New Hampshire, United States

Vention Medical, Inc. is a designer, developer and contract manufacturer of complex, plastics based medical devices. Vention Medical was founded in 1989 and is based in Salem, New Hampshire.

Sell $705M
SELLER
DESCRIPTION

Fifth Street Capital is a public investment firm focused on providing mezzanine financing to support expansions, acquisitions, recapitalizations, and management buyouts of middle-market US based companies. Fifth Street looks to invest between $5 and $50 million per transaction. Sectors of interest include consumer products, healthcare services, manufacturing, medical device manufacturing, food services, business services, restaurants, speciality retail, logistics, and value added distribution. Fifth Street Capital is based in White Plains, New York.


DEAL STATS #
Overall 41 of 59
Sector (Marketing) 3 of 3
Type (Secondary Buyout) 11 of 20
State (Missouri) 1 of 1
Country (United States) 40 of 58
Year (2016) 9 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-11-14 Tegra Medical

Franklin, Massachusetts, United States

Tegra Medical LLC is a provider of precision machining and contract manufacturing services for the medical device industry.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-02-20 Vention Medical

Salem, New Hampshire, United States

Vention Medical, Inc. is a designer, developer and contract manufacturer of complex, plastics based medical devices. Vention Medical was founded in 1989 and is based in Salem, New Hampshire.

Sell $705M