M&A Deal Summary

Wishpond Technologies Acquires Winback

On December 13, 2021, Wishpond Technologies acquired internet software and services company Winback for 7M USD

Acquisition Highlights
  • This is Wishpond Technologies’ 2nd transaction in the Internet Software and Services sector.
  • This is Wishpond Technologies’ largest (disclosed) transaction.
  • This is Wishpond Technologies’ 2nd transaction in the United States.
  • This is Wishpond Technologies’ 2nd transaction in New York.

M&A Deal Summary
Date 2021-12-13
Target Winback
Sector Internet Software and Services
Buyer(s) Wishpond Technologies
Deal Type Add-on Acquisition
Deal Value 7M USD

Target

Winback

New York, New York, United States
Winback is a SMS marketing solutions platform including a cart abandonment tool for use with Shopify. Winback is based in New York.

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Buyer(S) 1

Buyer

Wishpond Technologies

Vancouver, British Columbia, Canada

website

Category Company
Sector Internet Software and Services
Employees235
Revenue 15M CAD (2021)
DESCRIPTION

Wishpond Technologies is a provider of marketing-focused online business solutions. Wishpond Technologies is based in Vancouver, British Columbia.

DEAL STATS #
Overall 2 of 3
Sector (Internet Software and Services) 2 of 2
Type (Add-on Acquisition) 2 of 3
State (New York) 2 of 2
Country (United States) 2 of 2
Year (2021) 2 of 2
Size (of disclosed) 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-30 Brax

New York, New York, United States

Brax is an advertising platform for the bulk management, unified reporting, and rule-based goal optimization of digital ads across multiple sources. Brax was founded in 2014 and is based in New York.

Buy $2M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-04-04 Viral Loops

London, United Kingdom

Viral Loops is a referral marketing software platform that helps companies acquire new customers and increase sales through the power of word-of-mouth and referral marketing. Viral Loops is based in London, United Kingdom.

Buy $2M
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