Add-on Acquisition • Internet Software and Services

Volaris Group Acquires CrossCap

On September 20, 2022, Volaris Group acquired internet software and services company CrossCap

Acquisition Context
  • This is Volaris Group’s 12th transaction in the Internet Software and Services sector.
  • This is Volaris Group’s 22nd transaction in the United States.
  • This is Volaris Group’s 3rd transaction in California.

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M&A Deal Summary

Date September 20, 2022
Target CrossCap
Sector Internet Software and Services
Buyer(s) Volaris Group
Deal Type Add-on Acquisition

Target Company

CrossCap

San Francisco, California, United States
CrossCap is a provider of SaaS enterprise marketing workflow management software used by many major brands. The company offers solutions for cost savings and market-share growth, assisting marketers to budget, planning, communicating, and allocating marketing resources for complex multi-channel and omnichannel enterprise organizations. Its product offerings include the Marketing Calendar, Budgeting, Distro, and Promo Planner, allowing its customers to streamline overall marketing processes and gain market share. CrossCap is based in San Francisco, California.
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Buyer Overview 1

Buyer

Volaris Group

Mississauga, Ontario, Canada

Category Company
Sector Software
DESCRIPTION

Volaris acquires, strengthens and grows vertical market technology companies. As an Operating Group of Constellation Software Inc., Volaris is all about strengthening businesses within the markets they compete and enabling them to grow – whether that growth comes through organic measures such as new initiatives and product development, day-to-day business, or through complementary acquisitions.


Deal Context for Buyer #
Overall 67 of 92
Sector: Internet Software and Services 12 of 15
Type: Add-on Acquisition 59 of 83
State: California 3 of 3
Country: United States 22 of 28
Year: 2022 4 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-09-13 Bravura Security

Calgary, Alberta, Canada

Bravura Security is a developer of deploys identity and access management software for organizations in Canada and internationally. Bravura Security is based in Calgary, Alberta.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-01-09 ClickDimensions

Atlanta, Georgia, United States

ClickDimensions is an email marketing and marketing automation solution for Microsoft Dynamics CRM. The company develops the ClickDimensions and Automational branded online marketing automation solutions that include email marketing, web intelligence, lead scoring, campaign management, web forms/surveys, social discovery, relationship management, and more. The ClickDimensions and Automational solutions enable organizations to discover who is interested in their products, quantify their level of interest, and take the appropriate actions. ClickDimensions is based in

Buy -