M&A Deal Summary

Zynga Acquires Peak Oyun Yazilim ve Pazarlama AS

On June 1, 2020, Zynga acquired digital media company Peak Oyun Yazilim ve Pazarlama AS for 1.8B USD

Acquisition Highlights
  • This is Zynga’s 5th transaction in the Digital Media sector.
  • This is Zynga’s largest (disclosed) transaction.
  • This is Zynga’s 1st transaction in Turkey.

M&A Deal Summary

Date 2020-06-01
Target Peak Oyun Yazilim ve Pazarlama AS
Sector Digital Media
Buyer(s) Zynga
Deal Type Add-on Acquisition
Deal Value 1.8B USD

Target

Peak Oyun Yazilim ve Pazarlama AS

Istanbul, Turkey
Peak Oyun Yazilim ve Pazarlama AS is a mobile gaming company. Peak currently has two top-charting mobile franchises -- Toon Blast and Toy Blast. Peak Oyun Yazilim ve Pazarlama was founded in 2010 and is based in Istanbul, Turkey.

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Buyer(S) 1

Buyer

Zynga

San Francisco, California, United States

Category Company
Founded 2007
Sector Digital Media
Employees2,245
Revenue 2.0B USD (2020)
DESCRIPTION
Zynga's corporate headquarters in downtown San Francisco, California.
Zynga's corporate headquarters in downtown San Francisco, California.

Zynga is a developer of online social games with more than 200 million monthly active users connected via social networks such as Facebook and technology platforms such as the iPhone. Zynga was founded in 2007 and is based in San Francisco, California.


DEAL STATS #
Overall 16 of 21
Sector (Digital Media) 5 of 8
Type (Add-on Acquisition) 16 of 20
Country (Turkey) 1 of 2
Year (2020) 1 of 2
Size (of disclosed) 1 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-12-20 Small Giant Games Oy

Helsinki, Finland

Small Giant Games Oy creates mobile games which become a long time hobby for players. The company's games are easy to access while offering long and deep social playing experience.

Buy $560M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-08-05 Rollic Games Oyun Yazılım ve Pazarlama A.S.

İstanbul, Turkey

Rollic is a mobile game developer and publisher with an exciting portfolio of popular hyper-casual games that have been downloaded more than 250 million times. Zynga’s franchises including CSR Racing, Empires & Puzzles, Merge Dragons!, Merge Magic!, Toon Blast, Toy Blast, Words With Friends, and Zynga Poker. Zynga’s games are available in more than 150 countries and are playable across social platforms and mobile devices worldwide. Founded in 2007, the company is headquartered in San Francisco with locations in the U.S., Canada, the U.K., Ireland, India, Turkey, and Finland.

Buy -