M&A Deal Summary

ZoomerMedia Acquires On The Bay Magazine

On August 31, 2017, ZoomerMedia acquired media company On The Bay Magazine for 643M USD

Acquisition Highlights
  • This is ZoomerMedia’s 1st transaction in the Media sector.
  • This is ZoomerMedia’s largest (disclosed) transaction.
  • This is ZoomerMedia’s 1st transaction in Canada.
  • This is ZoomerMedia’s 1st transaction in Ontario.

M&A Deal Summary
Date 2017-08-31
Target On The Bay Magazine
Sector Media
Buyer(s) ZoomerMedia
Deal Type Add-on Acquisition
Deal Value 643M USD

Target

On The Bay Magazine

Collingwood, Ontario, Canada
On The Bay Magazine, Inc. is a regional lifestyle magazine published quarterly for the 20 towns and villages of Southern Georgian Bay. It is the preeminent magazine publication in the region with 50,000 readers and 300 advertisers, and has become an authoritative media voice in the area. On The Bay Magazine is based in Collingwood, Ontario.

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Buyer(S) 1

Buyer

ZoomerMedia

Toronto, Ontario, Canada
Category Company
Sector Media
DESCRIPTION

ZoomerMedia Ltd. is a multimedia company that serves the 45plus “Zoomer” demographic through television, radio, magazine, internet and trade shows. ZoomerMedia’s television properties include; Vision TV, Canada’s only multi-faith specialty television service; ONE: Get Fit, offering programs on exercise, meditation, yoga, natural health and living a planet-friendly lifestyle; JoyTV in Vancouver, Victoria, Surrey and the Fraser Valley, and HOPETV, a lifestyle television service out of Winnipeg devoted to broadcasting Christian programming and is available in approximately 6 million Canadian homes.

DEAL STATS #
Overall 1 of 6
Sector (Media) 1 of 2
Type (Add-on Acquisition) 1 of 5
State (Ontario) 1 of 6
Country (Canada) 1 of 6
Year (2017) 1 of 1
Size (of disclosed) 1 of 4
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-24 blogTO

Toronto, Ontario, Canada

blogTO is a digital source for local Toronto news, culture, restaurant reviews, event listings, and all the best the city has to offer. In 2021, the site realized more than 350 million page views and reached over 6 million users a month. blogTO has one of the most popular Canadian media accounts on TikTok with over 360,000 followers and more than 2.5 million followers across other key social media platforms. blogTO was formed in 2004 and is based in Toronto, Ontario.

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