Add-on Acquisition • Digital Media

Zmags Acquires Be A Part Of

On April 28, 2022, Zmags acquired digital media company Be A Part Of

Acquisition Context

This is Zmags’ 1st transaction in the Digital Media sector.
This is Zmags’ 1st transaction in Canada.
This is Zmags’ 1st transaction in Ontario.

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M&A Deal Summary
Date	April 28, 2022
Target	Be A Part Of
Sector	Digital Media
Buyer(s)	Zmags
Deal Type	Add-on Acquisition

Target Company

Be A Part Of

Toronto, Ontario, Canada

Be A Part Of is an e-commerce digital agency working with growing B2C, B2B, and DTC brands. Be A Part Of was founded in 2004 and is based in Toronto, Ontario.

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Buyer Overview 1

Buyer

Zmags

Boston, Massachusetts, United States

Category	Company
Sector	Internet Software and Services

DESCRIPTION

Zmags is a digital publishing and eCommerce Software-as-a-Service solutions with additional offices in Copenhagen, Denmark and London, United Kingdom. The company’s self-service platform creates immersive brand and commerce experiences across all digital media including tablet, mobile, social and web channels. Zmags is based in Boston, Massachusetts.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Digital Media	1 of 1
Type: Add-on Acquisition	1 of 1
State: Ontario	1 of 1
Country: Canada	1 of 1
Year: 2022	1 of 1

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