M&A Deal Summary

Zillow Group Acquires Follow Up Boss

On November 1, 2023, Zillow Group acquired software company Follow Up Boss for 400M USD

Acquisition Highlights
  • This is Zillow Group’s 3rd transaction in the Software sector.
  • This is Zillow Group’s 3rd largest (disclosed) transaction.
  • This is Zillow Group’s 15th transaction in the United States.
  • This is Zillow Group’s 1st transaction in Wyoming.

M&A Deal Summary
Date 2023-11-01
Target Follow Up Boss
Sector Software
Buyer(s) Zillow Group
Deal Type Add-on Acquisition
Deal Value 400M USD

Target

Follow Up Boss

Cheyenne, Wyoming, United States
Follow Up Boss is a customer relationship management (CRM) system for real estate professionals that gives teams and agents a central hub to stay organized, engage customers, close deals, and grow their production. Follow Up Boss is based in Cheyenne, Wyoming.

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Buyer(S) 1

Buyer

Zillow Group

Seattle, Washington, United States
Category Company
Founded 2004
Sector Internet Software and Services
Employees6,682
Revenue 1.9B USD (2023)
DESCRIPTION

Zillow Group operates real estate and home-related information marketplaces on mobile and the Web, with a portfolio of brands and products to help people find information about homes and connect with local professionals. The Zillow Group portfolio of consumer brands includes real estate and rental marketplaces Zillow, Trulia, StreetEasy and HotPads. In addition, Zillow Group provides advertising services to real estate agents and rental and mortgage professionals, helping to create business opportunities and connect to consumers. Zillow also owns and operates brands that offer technology solutions to real estate, rental and mortgage professionals, including DotLoop, Mortech, Diverse Solutions and Retsly. Zillow Group was founded in 2004 and is based in Seattle, Washington.

DEAL STATS #
Overall 16 of 16
Sector (Software) 3 of 3
Type (Add-on Acquisition) 16 of 16
State (Wyoming) 1 of 1
Country (United States) 15 of 15
Year (2023) 1 of 1
Size (of disclosed) 3 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-12-08 VRX Media

Milwaukee, Wisconsin, United States

VRX Media is a real estate marketing company and media services provider offering aerial drone photography, high-definition photography, virtual staging and 3D tours nationwide. VRX Media was founded in 2015 and is based in Milwaukee, Wisconsin.

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