M&A Deal Summary

Zepp Acquires Wild.AI

On September 4, 2025, Zepp acquired consumer products company Wild.AI

Acquisition Highlights
  • This is Zepp’s 1st transaction in the Consumer Products sector.
  • This is Zepp’s 1st transaction in the United States.
  • This is Zepp’s 1st transaction in California.

M&A Deal Summary

Date 2025-09-04
Target Wild.AI
Sector Consumer Products
Buyer(s) Zepp
Deal Type Add-on Acquisition

Target

Wild.AI

San Francisco, California, United States
Wild.AI helps women turn their hormones into their superpower through an ecosystem of groundbreaking products. Their flagship product, the Wild.AI app, is dedicated to helping women enhance their fitness and sports performance through insights tailored to the main milestones in a woman's life - menstrual cycle (including 148 birth controls), perimenopause, and menopause. The app offers practical training, nutrition, and recovery advice to optimize health and fitness outcomes. It also offers a comprehensive suite of additional tools, including a coaching dashboard, a coaching academy, and a supplement store designed to enhance women's health and performance. Wild.AI is based in San Francisco, California.

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Buyer(S) 1

Buyer

Zepp

Gorinchem, Netherlands

Category Company
Founded 2013
Sector Consumer Products
Revenue 183M USD (2024)
DESCRIPTION

Zepp is the parent company of Amazfit, empowering people to optimize their health, fitness, and wellness journeys through cutting-edge technology. With diversified global leadership and operations, the company has developed a platform of proprietary technology including AI chips, biometric sensors, and data algorithms which drive a broadening line of smart health devices for consumers, and data analytics services for population health. Zepp was formed in 2013 and is based in Gorinchem, Netherlands.


DEAL STATS #
Overall 1 of 1
Sector: Consumer Products M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2025 M&A 1 of 1