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M&A Deal Summary

YouTube Acquires Simsim

On July 20, 2021, YouTube acquired e-commerce company Simsim

Acquisition Highlights
  • This is YouTube’s 1st transaction in the E-Commerce sector.
  • This is YouTube’s 1st transaction in India.

M&A Deal Summary
Date 2021-07-20
Target Simsim
Sector E-Commerce
Buyer(s) YouTube
Deal Type Add-on Acquisition

Target

Simsim

New Delhi, India
Simsim is an Ecommerce company that provides beauty, skincare, intimate care, personal hygiene, and wellness product for women on the go!. Simsim is based in New Delhi, India.

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Buyer(S) 1

Buyer

YouTube

San Bruno, California, United States
Category Company
Founded 2005
Sector Internet Software and Services
DESCRIPTION

YouTube is a global web-based video network and social network. YouTube enables users to upload, view and share videos as well as provides access to music, paid movies and shows, and cable television in select markets. YouTube was established in 2005 and is headquartered in San Bruno, California.

DEAL STATS #
Overall 4 of 4
Sector: E-Commerce M&A 1 of 1
Type: Add-on Acquisition M&A Deals 4 of 4
Country: India M&A 1 of 1
Year: 2021 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-02-12 BandPage

San Francisco, California, United States

BandPage, Inc. is an online platform for musicians to share music, videos, photos and touring schedules.

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Mergr

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