1. Home >
  2. M&A >
  3. Add-on Acquisition >
  4. United States >
  5. Massachusetts >
  6. Yotpo Acquires SMSBump

M&A Deal Summary

Yotpo Acquires SMSBump

On January 29, 2020, Yotpo acquired marketing company SMSBump

Acquisition Highlights
  • This is Yotpo’s 2nd transaction in the Marketing sector.
  • This is Yotpo’s 2nd transaction in the United States.
  • This is Yotpo’s 2nd transaction in Massachusetts.

M&A Deal Summary
Date 2020-01-29
Target SMSBump
Sector Marketing
Buyer(s) Yotpo
Deal Type Add-on Acquisition

Target

SMSBump

Cambridge, Massachusetts, United States
SMSBump, Inc. is a complete SMS marketing solution, allowing brands to drive engagement, improve retention, and increase lifetime value. SMSBump is based in Cambridge, Massachusetts.

Search 214,238 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try Free

Buyer(S) 1

Buyer

Yotpo

New York, New York, United States
Category Company
Founded 2011
Sector Marketing
DESCRIPTION

Yotpo is a customer content marketing platform. Yotpo’s suite of integrated solutions for user-generated content marketing, loyalty and referrals helps commerce companies accelerate growth by enabling advocacy and maximizing customer lifetime value. Yotpo was founded in 2011 and is based in New York city.

DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
State: Massachusetts M&A 2 of 2
Country: United States M&A 2 of 2
Year: 2020 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-08-09 Swell

Boston, Massachusetts, United States

Swell is a provider of premium incentive marketing solutions for eCommerce and omnichannel brands. Swell enhances your full marketing stack and strategy, improving performance in customer acquisition, customer retention, customer lifetime value, and more. Swell was founded in 2015 and is based in Boston, Massachusetts.

Buy -
Mergr

Solution for

Product

Company

Legal