M&A Deal Summary

YFM Equity Partners Acquires Smart Numbers

On February 26, 2024, private equity firm YFM Equity Partners acquired communications company Smart Numbers

Acquisition Highlights
  • This is YFM Equity Partners’ 7th transaction in the Communications sector.
  • This is YFM Equity Partners’ 84th transaction in the United Kingdom.

M&A Deal Summary

Date 2024-02-26
Target Smart Numbers
Sector Communications
Buyer(s) YFM Equity Partners
Deal Type Buyout (LBO, MBO, MBI)

Target

Smart Numbers

Southampton, United Kingdom
Smart Numbers provides small businesses with trackable inbound phone numbers that could be placed in advertising. It has since evolved into a specialist web-based performance marketing business that combines website development and optimisation services with connectivity and telephony solutions to help boost lead generation for thousands of businesses across the UK. Smart Numbers was founded in 2005 and is based in Southampton, United Kingdom.

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Buyer(S) 1

Buyer

YFM Equity Partners

Leeds, United Kingdom

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1982
PE ASSETS 300M GBP
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

YFM Equity Partners is a private equity firm focused on growth oriented investments in UK-based companies. The Firm looks to invest up to £10 million to support a variety of established, growing, and profitable businesses. YFM Equity Partners was formed in 1982 and is based in Leeds, England.


DEAL STATS #
Overall 85 of 91
Sector (Communications) 7 of 7
Type (Buyout (LBO, MBO, MBI)) 31 of 33
Country (United Kingdom) 84 of 90
Year (2024) 1 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2024-02-13 Displayplan

Baldock, United Kingdom

Displayplan is a retail display consultant, providing a complete service from concept, through design and sourcing to finished product delivery. Displayplan was founded in 1984 and is based in Baldock, United Kingdom.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-03-05 Checkmate Fire

West Yorkshire, United Kingdom

Checkmate Fire is a passive fire protection company, providing fully compliant services including survey, design, specification and installation of solutions for fire stopping/air sealing, compartmentation, fire boarding and structural steel protection. The Company also specialises in fire door surveying, restoration and installation, and provides a fully bespoke range of fire resistant glazing solutions. Checkmate Fire was founded in 1989 and is based in West Yorkshire, United Kingdom.

Sell -