M&A Deal Summary

XLMedia Acquires Moneyblogs

On August 14, 2017, XLMedia acquired digital media company Moneyblogs for 7M USD

Acquisition Highlights
  • This is XLMedia’s 1st transaction in the Digital Media sector.
  • This is XLMedia’s 5th largest (disclosed) transaction.
  • This is XLMedia’s 3rd transaction in the United States.
  • This is XLMedia’s 1st transaction in Maine.

M&A Deal Summary
Date 2017-08-14
Target Moneyblogs
Sector Digital Media
Buyer(s) XLMedia
Deal Type Add-on Acquisition
Deal Value 7M USD

Target

Moneyblogs

Yarmouth, Maine, United States
Moneyblogs LLC (Money Under 30) is a personal finance site providing information for young adults wanting to make informed financial decisions, particularly around credit cards, loans, mortgages and savings accounts. Moneyblogs LLC was established in 2006 and is based in Yarmouth, Maine.

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Buyer(S) 1

Buyer

XLMedia

Henley-On-Thames, Cyprus
Category Company
Founded 2008
Sector Marketing
Employees193
Revenue 50M GBP (2023)
DESCRIPTION

XLMedia is a online gaming marketing services provider. XLMedia PLC was founded in 2008 and is based in Henley-on-Thames, the United Kingdom.

DEAL STATS #
Overall 6 of 7
Sector (Digital Media) 1 of 2
Type (Add-on Acquisition) 6 of 6
State (Maine) 1 of 1
Country (United States) 3 of 3
Year (2017) 4 of 4
Size (of disclosed) 5 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-06-27 Secure Thoughts

Kirkland, Washington, United States

Secure Thoughts is a cyber security firm that provides threat detection and information protection services for enterprises. Secure Thoughts is headquartered in Kirkland, Washington.

Buy $2M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-01-15 Good Game - Key Online Assets

Malta

Good Game Ltd. - Key Online Assets comprises a leading network of gambling related websites focused on web and mobile traffic, specialising in casino games. Active since 2009, the websites provide visitors with useful information such as reviews of online casino websites, comparison of promotions offered by different brands and information on payment solutions. Traffic to and followers of the websites has steadily grown since inception and they now refer a significant number of players to their customers' websites.

Buy €15M
Mergr

Product

Company

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