M&A Deal Summary |
|
|---|---|
| Date | 2017-02-02 |
| Target | Zubi Advertising Services |
| Sector | Marketing |
| Buyer(s) | WPP |
| Deal Type | Add-on Acquisition |
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WPP is a marketing communications services provider that offers a comprehensive range of advertising and marketing services including advertising & media investment management; data investment management; public relations & public affairs; branding & identity; healthcare communications; direct, digital, promotion & relationship marketing and specialist communications. WPP was founded in 1985 and is based in London, England.
| DEAL STATS | # |
|---|---|
| Overall | 74 of 95 |
| Sector: Marketing M&A | 35 of 42 |
| Type: Add-on Acquisition M&A Deals | 65 of 86 |
| State: Florida M&A | 1 of 2 |
| Country: United States M&A | 26 of 32 |
| Year: 2017 M&A | 2 of 7 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2017-01-01 |
OverTier
London, United Kingdom OverTier was created to build and operate direct-to-consumer streaming services. OverTier offers a resource set of data analytics, marketing services, and technological platforms all integrated to foster long-term 1×1 consumer relationships. OverTier is based in London, United Kingdom. |
Buy | - |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2017-02-20 |
Eightytwenty Customer Experience
Dublin 2, Ireland Eightytwenty Customer Experience Ltd. is a Irish digital communications industry. Eightytwenty employs over 30 people and has developed a bespoke model that combines creative, data, performance media and technology to design and deliver campaign narratives across the entire customer journey. |
Buy | - |
