M&A Deal Summary

WPP Acquires VML

On June 22, 2001, WPP acquired digital media company VML

Acquisition Highlights
  • This is WPP’s 2nd transaction in the Digital Media sector.
  • This is WPP’s 6th transaction in the United States.
  • This is WPP’s 1st transaction in Montana.

M&A Deal Summary
Date 2001-06-22
Target VML
Sector Digital Media
Buyer(s) WPP
Deal Type Add-on Acquisition

Target

VML

Kansas City, Montana, United States
VML, Inc. is a US-based integrated marketing services company. Based in Kansas City, with offices in New York, Dallas, Minneapolis and Washington, VML specialises in full service integrated on-line and traditional advertising.

Search 200,577 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

WPP

London, United Kingdom
Category Company
Founded 1985
Sector Marketing
Employees104,000
Revenue 14.8B GBP (2023)
DESCRIPTION

WPP is a marketing communications services provider that offers a comprehensive range of advertising and marketing services including advertising & media investment management; data investment management; public relations & public affairs; branding & identity; healthcare communications; direct, digital, promotion & relationship marketing and specialist communications. WPP was founded in 1985 and is based in London, the United Kingdom.

DEAL STATS #
Overall 16 of 95
Sector (Digital Media) 2 of 16
Type (Add-on Acquisition) 16 of 86
State (Montana) 1 of 1
Country (United States) 6 of 32
Year (2001) 2 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2001-01-01 FGS Global

New York, New York, United States

FGS Global is a global strategic communications consultancy that advises clients in navigating complex situations and reputational challenges. FGS Global is headquartered in New York.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2001-06-25 QCi Assessment

London, United Kingdom

QCi Assessment Ltd. is a CRM consultancy company, QCi's core product is CMAT, the highly respected CRM benchmarking methodology and consultancy tool. CMAT helps companies to benchmark themselves against competitors and best practitioners in all aspects of customer management. This is used to develop a road map to support successful project implementation.

Buy -
Mergr

Product

Company

Legal