M&A Deal Summary

WPP Acquires Circus Peru S.A.

On June 12, 2014, WPP acquired marketing company Circus Peru S.A.

Acquisition Highlights
  • This is WPP’s 25th transaction in the Marketing sector.
  • This is WPP’s 1st transaction in Peru.

M&A Deal Summary

Date 2014-06-12
Target Circus Peru S.A.
Sector Marketing
Buyer(s) WPP
Deal Type Add-on Acquisition

Target

Circus Peru S.A.

Lima, Peru
Circus Peru S.A. the largest independent adverting agency in Peru. Circus is a full-service integrated marketing company. Its subsidiaries include Circus Interactive, Circus Retail, Circus Experience, Brand Lab, a design company, and Carne, a second advertising agency.

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Buyer(S) 1

Buyer

WPP

London, United Kingdom

Category Company
Founded 1985
Sector Marketing
Employees108,044
Revenue 14.7B GBP (2024)
DESCRIPTION

WPP is a marketing communications services provider that offers a comprehensive range of advertising and marketing services including advertising & media investment management; data investment management; public relations & public affairs; branding & identity; healthcare communications; direct, digital, promotion & relationship marketing and specialist communications. WPP was founded in 1985 and is based in London, England.


DEAL STATS #
Overall 50 of 95
Sector: Marketing M&A 25 of 42
Type: Add-on Acquisition M&A Deals 45 of 86
Country: Peru M&A 1 of 1
Year: 2014 M&A 7 of 14
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-06-05 Temple Advertising Pvt.

Bangalore, India

Temple Advertising Pvt. Ltd. is a boutique advertising agency based in Bangalore, India. Temple has worked with leading Indian brands across media and entertainment, automotive, fashion and retail, foods, education and real estate. Clients include Embassy Group, eTV Kannada, Reliance Trends, Sumeru Frozen Foods, Vaswani Group and Wipro Technologies. Temple employs approximately 40 people.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-06-19 Sofresh Co.

Ho Chi Minh City, Vietnam

Sofresh Co. Ltd. is a digital creative agency in Vietnam. Company develops digital strategy, digital creative ideas and marketing campaigns across multiple digital channels, including social media, mobile and the web. The company also designs and builds e-commerce platforms, customer relationship management (CRM) systems and in-store digital installations.

Buy -