M&A Deal Summary

WPP Acquires 3ree Pte

On May 22, 2015, WPP acquired marketing company 3ree Pte

Acquisition Highlights
  • This is WPP’s 29th transaction in the Marketing sector.
  • This is WPP’s 1st transaction in Singapore.

M&A Deal Summary

Date 2015-05-22
Target 3ree Pte
Sector Marketing
Buyer(s) WPP
Deal Type Add-on Acquisition

Target

3ree Pte

Singapore, Singapore
3ree Pte Ltd. is an integrated marketing company based in Singapore. 3ree offers event management, sourcing and production of marketing premiums, project management for exhibitions and activations, and design and creative services, as well as digital marketing.

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Buyer(S) 1

Buyer

WPP

London, United Kingdom

Category Company
Founded 1985
Sector Marketing
Employees104,000
Revenue 14.8B GBP (2023)
DESCRIPTION

WPP is a marketing communications services provider that offers a comprehensive range of advertising and marketing services including advertising & media investment management; data investment management; public relations & public affairs; branding & identity; healthcare communications; direct, digital, promotion & relationship marketing and specialist communications. WPP was founded in 1985 and is based in London, the United Kingdom.


DEAL STATS #
Overall 61 of 95
Sector (Marketing) 29 of 42
Type (Add-on Acquisition) 55 of 86
Country (Singapore) 1 of 1
Year (2015) 4 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-05-19 Two Circles

London, United Kingdom

Two Circles is a data-driven sports marketing agency. Two Circles has established itself as the market leader for a data-driven approach to sports marketing in Europe. Employing 55 people, the agency works with leading sports rightsholders across 10 markets internationally, enabling them to deliver the right messages to the right customers at the right time and in doing so, deliver commercial growth across all key revenue streams. Two Circles was founded in 2011 and is based in London, United Kingdom.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-06-25 SET Management

Portland, Oregon, United States

SET Creative growing its Branding & Identity group. US-based SET engages consumers with brands through physical experiences in retail stores, pop-up stores, trade shows and live events. SET Creative continues that engagement digitally via apps, content creation and social media. SET Creative is headquartered in Portland, Oregon, with offices in New York and Los Angeles.

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