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  5. Worldeye Acquires BidX

M&A Deal Summary

Worldeye Acquires BidX

On May 20, 2025, Worldeye acquired information technology company BidX

Acquisition Highlights
  • This is Worldeye’s 1st transaction in the Information Technology sector.
  • This is Worldeye’s 1st transaction in Germany.

M&A Deal Summary
Date 2025-05-20
Target BidX
Sector Information Technology
Buyer(s) Worldeye
Deal Type Add-on Acquisition

Target

BidX

Darmstadt, Germany
BidX is a provider of automated PPC and DSP advertising across e-commerce platforms, including Amazon and Walmart. BidX was formed in 2017 and is headquartered in Darmstadt, Germany.

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Buyer(S) 1

Buyer

Worldeye

New York, New York, United States
Category Company
Founded 2011
Sector Internet Software and Services
DESCRIPTION

Worldeye helps e-commerce sellers through advanced marketplace solutions, powerful analytics, and experiential shopping technologies. Worldeye was formed in 2011 and is headquartered in New York, New York.

DEAL STATS #
Overall 1 of 1
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Germany M&A 1 of 1
Year: 2025 M&A 1 of 1
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