Stake Purchase • Business Services

Woolworths Invests In Seedlab Tasmania

On July 19, 2021, Woolworths invested in business services company Seedlab Tasmania

Investment Context

This is Woolworths’ 2nd transaction in the Business Services sector.
This is Woolworths’ 8th transaction in Australia.

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Investment Summary
Date	July 19, 2021
Target	Seedlab Tasmania
Sector	Business Services
Investor(s)	Woolworths
Deal Type	Stake Purchase

Target Company

Seedlab Tasmania

South Hobart, Australia

Seedlab Tasmania is an Incubator supporting Tasmanian startup (early stage) food, beverage, and agri-tourism businesses to start, scale, and grow to become export-ready. The company provides a training programme, support, mentoring and local, National and International connections. The Seedlab Tasmania Project is supported by the Australian Government Department of Industry, Science, Energy and Resources through Incubator Support initiative funding as part of the Entrepreneurs’ Programme. Seedlab Tasmania was formed in 2019 and is based in Toowoomb , Australia.

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Investor Overview 1

Investor

Woolworths

Bella Vista, Australia

Category	Company
Founded	1924
Sector	Retail
Employees	202,846
Revenue	69.1B AUD (2025)

DESCRIPTION

Woolworths is a provider of retail stores services. Woolworths was founded in 1924 and is based in Bella Vista, Australia.

Deal Context for Investor	#
Overall	9 of 9
Sector: Business Services	2 of 2
Type: Stake Purchase	1 of 1
Country: Australia	8 of 8
Year: 2021	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2020-08-20	PFD Food Services Pty Knoxfield, Australia PFD Food Services Pty Ltd. delivers a superior range of dry goods, frozen and chilled products, fresh seafood and meat, confectionery, paper products, and cleaning solutions. PFD Food Services Pty Ltd. was founded in 1943 and is based in Knoxfield, Australia.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2020-08-20

PFD Food Services Pty

Knoxfield, Australia

PFD Food Services Pty Ltd. delivers a superior range of dry goods, frozen and chilled products, fresh seafood and meat, confectionery, paper products, and cleaning solutions. PFD Food Services Pty Ltd. was founded in 1943 and is based in Knoxfield, Australia.

Buy

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