Add-on Acquisition • Marketing

Wondr Gaming Acquires JoyBox Media

On October 22, 2021, Wondr Gaming acquired marketing company JoyBox Media

Acquisition Context

This is Wondr Gaming’s 2nd transaction in the Marketing sector.
This is Wondr Gaming’s 3rd transaction in Canada.
This is Wondr Gaming’s 1st transaction in British Columbia.

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M&A Deal Summary
Date	October 22, 2021
Target	JoyBox Media
Sector	Marketing
Buyer(s)	Wondr Gaming
Deal Type	Add-on Acquisition

Target Company

JoyBox Media

Vancouver, British Columbia, Canada

JoyBox Media is a media network and marketing agency focused on helping brands scale their digital presence and foster online communities. JoyBox Media is based in Vancouver, British Columbia.

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Buyer Overview 1

Buyer

Wondr Gaming

United States

Category	Company
Sector	Information Technology

DESCRIPTION

Wondr Gaming builds and acquires assets in the esports industry, with a focus on companies that operate on the esports periphery, are title agnostic, and can work with any team or title, allowing the fund to tap into multiple revenue streams.

Deal Context for Buyer	#
Overall	3 of 3
Sector: Marketing	2 of 2
Type: Add-on Acquisition	3 of 3
State: British Columbia	1 of 1
Country: Canada	3 of 3
Year: 2021	2 of 2

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2021-05-25	Hot Dot Media Toronto, Ontario, Canada Hot Dot Media is a social media agency focused exclusively on emerging platforms with media reach through a diverse network of creators totaling 100,000,000+ followers across TikTok, Instagram, Facebook, and YouTube. Hot Dot Media was founded in 2019 and is based in Toronto, Ontario.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2021-05-25

Hot Dot Media

Toronto, Ontario, Canada

Hot Dot Media is a social media agency focused exclusively on emerging platforms with media reach through a diverse network of creators totaling 100,000,000+ followers across TikTok, Instagram, Facebook, and YouTube. Hot Dot Media was founded in 2019 and is based in Toronto, Ontario.

Buy

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