Add-on Acquisition • Food

WK Kellogg Co. Acquires The United Bakers Group

On January 17, 2008, WK Kellogg Co. acquired food company The United Bakers Group

Acquisition Context
  • This is WK Kellogg Co.’s 7th transaction in the Food sector.
  • This is WK Kellogg Co.’s 1st transaction in Russia.

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M&A Deal Summary

Date January 17, 2008
Target The United Bakers Group
Sector Food
Buyer(s) WK Kellogg Co.
Deal Type Add-on Acquisition

Target Company

The United Bakers Group

Voronezh, Russia
The United Bakers Group is one of Russia's largest cracker, biscuit and breakfast cereal producers. United Bakers' products, marketed primarily under the Yantar and Lyubyatovo brands.
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Buyer Overview 1

Buyer

WK Kellogg Co.

Battle Creek, Michigan, United States

Category Company
Founded 1906
Sector Food
Revenue 2.7B USD (2024)
DESCRIPTION
Kellogg's corporate headquarters in Battle Creek, Michigan.
Kellogg's corporate headquarters in Battle Creek, Michigan.

WK Kellogg is a food company engaged in the manufacture and marketing of ready-to-eat cereal and convenience foods. WK Kellogg was formed in 1906 and is based in Battle Creek, Michigan.


Deal Context for Buyer #
Overall 7 of 15
Sector: Food 7 of 14
Type: Add-on Acquisition 7 of 12
Country: Russia 1 of 1
Year: 2008 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-11-06 Bear Naked

Norwalk, Connecticut, United States

Bear Naked Inc. is a seller of natural granola products.

Buy $60M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2008-06-30 Navigable Foods

Linyi, China

Zhenghang Food Company Ltd. (dba Navigable Foods), is a manufacturer of cookies and crackers in the north and northeastern regions of China.

Buy -

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