M&A Deal Summary

Williams-Sonoma Acquires Outward

On November 16, 2017, Williams-Sonoma acquired software company Outward for 112M USD

Acquisition Highlights
  • This is Williams-Sonoma’s 1st transaction in the Software sector.
  • This is Williams-Sonoma’s largest (disclosed) transaction.
  • This is Williams-Sonoma’s 3rd transaction in the United States.
  • This is Williams-Sonoma’s 2nd transaction in California.

M&A Deal Summary
Date 2017-11-16
Target Outward
Sector Software
Buyer(s) Williams-Sonoma
Deal Type Add-on Acquisition
Deal Value 112M USD

Target

Outward

San Jose, California, United States
Outward, Inc. is an enterprise technology company focused on serving the home furnishings and decorative accessories industry. Outward provides visual merchandising that supports the scale and diversity of products offered by customer brands, as well as flexibility in enabling a breadth of digital experiences tailored to support all stages of a brand's merchandising throughout its sales chain. Outward, Inc. was established in 2012 and is based in San Jose, California.

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Buyer(S) 1

Buyer

Williams-Sonoma

San Francisco, California, United States
Category Company
Founded 1956
Sector Retail
Employees10,700
Revenue 7.8B USD (2024)
DESCRIPTION

Williams-Sonoma is a multi-channel specialty retailer of high quality products for the home. Williams-Sonoma was founded in 1956 and is based in San Francisco, California.

DEAL STATS #
Overall 3 of 3
Sector (Software) 1 of 1
Type (Add-on Acquisition) 2 of 2
State (California) 2 of 2
Country (United States) 3 of 3
Year (2017) 1 of 1
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-11-01 Rejuvenation

Portland, Oregon, United States

Rejuvenation is aprovider of classic American lighting and house parts general store for home improvement whose mission is to add real value to homes, buildings, and projects.

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