M&A Deal Summary

White Glove Acquires TouchFuse

On November 29, 2023, White Glove acquired digital media company TouchFuse

Acquisition Highlights
  • This is White Glove’s 1st transaction in the Digital Media sector.
  • This is White Glove’s 2nd transaction in the United States.
  • This is White Glove’s 1st transaction in Florida.

M&A Deal Summary

Date 2023-11-29
Target TouchFuse
Sector Digital Media
Buyer(s) White Glove
Deal Type Merger
Advisor(s) Lincoln International (Financial)

Target

TouchFuse

Tampa, Florida, United States
TouchFuse offers a comprehensive technology platform that allows financial advisors nationwide to manage the full spectrum of their marketing campaigns, from identifying prospects and delivering campaigns to managing communication and analyzing data. TouchFuse was founded in 1986 and is based in Tampa, Florida.

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Buyer(S) 1

Buyer

White Glove

Birmingham, Michigan, United States

Category Company
Founded 2015
Sector Digital Media
DESCRIPTION

White Glove is a digital marketing company that provides marketing support, guidance, social media management and educational seminar planning for professionals in the finance, insurance, legal and real estate industries. White Glove was established in 2015 and is based in Birmingham, Michigan.


DEAL STATS #
Overall 2 of 3
Sector (Digital Media) 1 of 2
Type (Merger) 1 of 1
State (Florida) 1 of 1
Country (United States) 2 of 3
Year (2023) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-13 Gainfully

San Francisco, California, United States

Gainfully is an open marketing platform for financial services that helps mutual fund and insurance companies connect with advisors and help advisors get more clients. The company's app platform delivers branded marketing content and campaigns to advisors in a completely SEC/FINRA-compliant channel, supporting their business across social, email, mobile, and more while giving their sponsoring companies unprecedented data insights into advisors and clients. It provides a content distribution engine to the financial services industry that enables product manufacturers (asset managers + insurance carriers), broker-dealers, and distributors to compliantly support the retail-client facing intermediary (financial advisors and insurance agents) at scale. Gainfully was formed in 2015 and is based in San Francisco, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-09-23 AcquireUp

Troy, Michigan, United States

AcquireUp specializes in technology-first, data-led seminar marketing. AcquireUp offerings include lead-generating educational and meal-based seminars, prospect nurturing, and client engagement solutions, designed to remove the stress from marketing and free up financial professionals' time to build meaningful relationships with clients and skyrocket their business growth. AcquireUp is based in Troy, Michigan.

Buy -