M&A Deal Summary

Westmill Foods Acquires Elephant Atta Business/ Premier Foods

On July 6, 2012, Westmill Foods acquired food company Elephant Atta Business/ Premier Foods from Premier Foods for 34M GBP

Acquisition Highlights
  • This is Westmill Foods’ 1st transaction in the Food sector.
  • This is Westmill Foods’ largest (disclosed) transaction.
  • This is Westmill Foods’ 1st transaction in the United Kingdom.

M&A Deal Summary

Date 2012-07-06
Target Elephant Atta Business/ Premier Foods
Sector Food
Buyer(s) Westmill Foods
Sellers(s) Premier Foods
Deal Type Divestiture
Deal Value 34M GBP

Target

Elephant Atta Business/ Premier Foods

London, United Kingdom
Elephant Atta is a Westmill Foods flour brand primarily used to make chapatti breads. Westmill Foods is one of Europe’s largest specialist food companies, serving the chefs and owners of Chinese and Indian restaurants and takeaways, as well as a diverse range of Indian, Pakistani, Bangladeshi, Chinese, African and Caribbean consumers.

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Buyer(S) 1

Buyer

Westmill Foods

Enfield, United Kingdom

Category Company
Founded 1988
Sector Food
DESCRIPTION

Westmill Foods is one of Europe’s largest specialist food companies, serving the chefs and owners of Chinese and Indian restaurants and takeaways, as well as a diverse range of Indian, Pakistani, Bangladeshi, Chinese, African and Caribbean consumers. Our product range includes high quality rice, spices, sauces, oils, flour and noodles, which we sell to partners in ethnic wholesale as well as cash and carry , mainstream food service and the grocery multiples. With sales in most major EU countries, we have the capability to supply across Europe.


DEAL STATS #
Overall 1 of 1
Sector (Food) 1 of 1
Type (Divestiture) 1 of 1
Country (United Kingdom) 1 of 1
Year (2012) 1 of 1
Size (of disclosed) 1 of 1

Seller(S) 1

SELLER

Premier Foods

St Albans, United Kingdom

Category Company
Founded 1975
Sector Food
Employees4,000
Revenue 1.1B GBP (2024)
DESCRIPTION

Premier Foods is a manufacturer and distributer of branded and own label food products in the United Kingdom, other European countries, and internationally. It operates through grocery, sweet treats, and international segments. Premier Foods was founded in 1975 and is based in St Albans, the United Kingdom.


DEAL STATS #
Overall 8 of 9
Sector (Food) 7 of 8
Type (Divestiture) 6 of 7
Country (United Kingdom) 6 of 7
Year (2012) 2 of 2
Size (of disclosed) 3 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-07-01 Vinegar and Sour Pickles Business/Premier Foods

United Kingdom

Vinegar and Sour Pickles Business comprises vinegar and sour pickles business under the brand names Sarson’s, Dufrais, and Haywards.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-01-27 Hovis

Wycombe, United Kingdom

Hovis operates baking and flour mills. The company produces a wide range of flours and bakery products using a blend of seeds and cereals for the craft and industrial bakers across the UK and Ireland. Hovis was founded in 1886 and is based in Wycombe, United Kingdom.

Sell -