M&A Deal Summary

West Lane Capital Partners Acquires Lanocorp

On March 31, 2025, private equity firm West Lane Capital Partners acquired consumer products company Lanocorp

Acquisition Highlights
  • This is West Lane Capital Partners’ 7th transaction in the Consumer Products sector.
  • This is West Lane Capital Partners’ 1st transaction in New Zealand.

M&A Deal Summary

Date 2025-03-31
Target Lanocorp
Sector Consumer Products
Buyer(s) West Lane Capital Partners
Deal Type Buyout (LBO, MBO, MBI)

Target

Lanocorp

Rolleston, New Zealand
Lanocorp is a manufacturer of natural skincare and personal care products, marketed under brands such as Lanocreme, By Nature, and Goodness. Lanocorp is based in Rolleston, New Zealand.

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Buyer(S) 1

DESCRIPTION

West Lane Capital Partners is a private investment firm focused on acquiring lower middle-market companies throughout North America. Sectors of interest include food/beverage, consumer products, manufacturing, financial services, business services, and logistics. Prospective companies are generally profitable with $5 to $30 million of EBITDA and at least $20 million of revenue. West Lane Capital Partners is based in Los Angeles, California.


DEAL STATS #
Overall 10 of 10
Sector: Consumer Products M&A 7 of 7
Type: Buyout (LBO, MBO, MBI) M&A Deals 9 of 9
Country: New Zealand M&A 1 of 1
Year: 2025 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2025-01-21 Elevated Beauty Group

St. Petersburg, Florida, United States

Elevated Beauty Group is a professional beauty platform that partners with brands and businesses across hair, nail, and skincare categories, providing products, services, and education to beauty professionals and consumers. Elevated Beauty Group was founded in 2025 and is based in St. Petersburg, Florida.

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