Add-on Acquisition • Media

Weischer Beteiligungs Acquires Publicitas AG

On September 23, 2015, Weischer Beteiligungs acquired media company Publicitas AG from AURELIUS Equity Opportunities

Acquisition Context
  • This is Weischer Beteiligungs’ 1st transaction in the Media sector.
  • This is Weischer Beteiligungs’ 1st transaction in Switzerland.

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M&A Deal Summary

Date September 23, 2015
Target Publicitas AG
Sector Media
Buyer(s) Weischer Beteiligungs
Sellers(s) AURELIUS Equity Opportunities
Deal Type Add-on Acquisition

Target Company

Publicitas AG

Zurich, Switzerland
Publicitas is a media sales company represented globally in more than 20 countries.
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Buyer Overview 1

Buyer

Weischer Beteiligungs

Hamburg, Germany

Category Company
Sector Marketing
DESCRIPTION

Weischer Beteiligungs GmbH is a cinema marketer providing screen advertisement


Deal Context for Buyer #
Overall 1 of 1
Sector: Media 1 of 1
Type: Add-on Acquisition 1 of 1
Country: Switzerland 1 of 1
Year: 2015 1 of 1

Seller Profile 1

DESCRIPTION

The AURELIUS Group is an independent investment firm focused on buyouts and spin-offs of Western European middle-market to large companies. The Firm looks to invest €5 to €80 million per transaction in companies valued up to €250 million. AURELIUS is a generalist investor but has a preference for opportunities in the chemicals, information technology, consumer products, business services, and industrials sectors. The AURELIUS Group was formed in 2006 and is based in Grünwald, Germany.


Deal Context for Seller #
Overall 6 of 30
Sector: Media 1 of 1
Type: Add-on Acquisition 3 of 16
Country: Switzerland 2 of 4
Year: 2015 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-09-01 ECO Plastics

Hemswell, United Kingdom

ECO Plastics is a plastic bottle recyclers. ECO Plastics operates one of the world’s largest and most sophisticated plastic reprocessing plants, capable of sorting 150,000 tonnes of mixed bottles per year and representing around 35% of the total UK bottle collection in the UK every year. ECO Plastics is based in Hemswell, United Kingdom.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-11-16 Conaxess Trade

Hvidovre, Denmark

Conaxess Trade is an independent distributor and manufacturer of Fast Moving Consumer Goods and operates primarily in the following categories: Food, Confectionery, Snacks, Alcoholic and Non-Alcoholic Beverages, and Personal Hygiene. Conaxess Trade was founded in 1924 and is based in Hvidovre, Denmark.

Buy -

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