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  6. Webflow Acquires Intellimize

M&A Deal Summary

Webflow Acquires Intellimize

On April 19, 2024, Webflow acquired internet software and services company Intellimize

Acquisition Highlights
  • This is Webflow’s 1st transaction in the Internet Software and Services sector.
  • This is Webflow’s 1st transaction in the United States.
  • This is Webflow’s 1st transaction in California.

M&A Deal Summary
Date 2024-04-19
Target Intellimize
Sector Internet Software and Services
Buyer(s) Webflow
Deal Type Add-on Acquisition

Target

Intellimize

San Francisco, California, United States
Intellimize is an experience optimization and personalization SaaS platform that uses AI to help marketing teams dynamically personalize website experiences across the buyer's journey. Marketing teams gain a competitive edge using the company's AI Optimize, A/B testing, account-based web experiences, landing page optimization, personalization using rules, and a generative AI content studio - all using a turnkey simple, visual first approach. Leading marketing teams trust Intellimize to create, test, and learn faster to drive revenue and be more efficient. Intellimize is based in San Francisco, California.

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Buyer(S) 1

Buyer

Webflow

San Francisco, California, United States
Category Company
Founded 2013
Sector Software
DESCRIPTION

Webflow is a provider of software solutions that allow customers to design, build, and launch applications via its proprietary platform. Webflow was established in 2013 and is based in San Francisco, California.

DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2024 M&A 1 of 1
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