M&A Deal Summary

Walt Disney Acquires The Baby Einstein Company

On November 6, 2001, Walt Disney acquired consumer products company The Baby Einstein Company

Acquisition Highlights
  • This is Walt Disney’s 1st transaction in the Consumer Products sector.
  • This is Walt Disney’s 4th transaction in the United States.
  • This is Walt Disney’s 1st transaction in Georgia.

M&A Deal Summary

Date 2001-11-06
Target The Baby Einstein Company
Sector Consumer Products
Buyer(s) Walt Disney
Deal Type Add-on Acquisition

Target

The Baby Einstein Company

Alpharetta, Georgia, United States
The Baby Einstein Company develops and sells products that expose babies to various forms of human expression–language, poetry, music, art and science, through ways that are nurturing and fun.

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Buyer(S) 1

Buyer

Walt Disney

Burbank, California, United States

Category Company
Founded 1923
Sector Media
Employees173,250
Revenue 88.9B USD (2023)
DESCRIPTION
Entrance to The Walt Disney Company's headquarters in Burbank, California.
Entrance to The Walt Disney Company's headquarters in Burbank, California.

Walt Disney is a diversified worldwide entertainment company. Walt Disney operates in five business segments. These include Media Networks, Parks and Resorts, Studio Entertainment, Consumer Products and Interactive. The Media Networks segment includes international and domestic cable television networks, a domestic broadcast television network, television production operations, domestic and international television distribution, domestic television stations, domestic broadcast radio networks and stations, and publishing and digital operations. Walt Disney was founded in 1923 and is based in Burbank, California.


DEAL STATS #
Overall 4 of 21
Sector (Consumer Products) 1 of 1
Type (Add-on Acquisition) 4 of 20
State (Georgia) 1 of 1
Country (United States) 4 of 16
Year (2001) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2001-10-24 Fox Family Worldwide

Los Angeles, California, United States

Fox Family Worldwide, Inc. is an entertainment company that develops, acquires, produces, broadcasts, and distributes television programming and motion pictures.

Buy $5.3B
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2006-01-24 Pixar Animation Studios

Emeryville, California, United States

Pixar Animation Studios, or simply Pixar, is an American computer animation film studio based in Emeryville, California.

Buy $7.4B