Add-on Acquisition • Digital Media

Walt Disney Acquires Babble Media

On November 14, 2011, Walt Disney acquired digital media company Babble Media for 40M USD

Acquisition Context
  • This is Walt Disney’s 2nd transaction in the Digital Media sector.
  • This is Walt Disney’s 10th largest (disclosed) transaction.
  • This is Walt Disney’s 12th transaction in the United States.
  • This is Walt Disney’s 2nd transaction in New York.

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M&A Deal Summary

Date November 14, 2011
Target Babble Media
Sector Digital Media
Buyer(s) Walt Disney
Deal Type Add-on Acquisition
Deal Value 40M USD
Advisor(s) Evercore Group (Financial)

Target Company

Babble Media

New York, New York, United States
Babble Media Inc. is a parenting site that features advice about pregnancy, child development, and other advice.
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Buyer Overview 1

Buyer

Walt Disney

Burbank, California, United States

Category Company
Founded 1923
Sector Media
Employees177,080
Revenue 91.4B USD (2024)
DESCRIPTION
Entrance to The Walt Disney Company's headquarters in Burbank, California.
Entrance to The Walt Disney Company's headquarters in Burbank, California.

Walt Disney is a diversified worldwide entertainment company. Walt Disney operates in five business segments. These include Media Networks, Parks and Resorts, Studio Entertainment, Consumer Products and Interactive. The Media Networks segment includes international and domestic cable television networks, a domestic broadcast television network, television production operations, domestic and international television distribution, domestic television stations, domestic broadcast radio networks and stations, and publishing and digital operations. Walt Disney was founded in 1923 and is based in Burbank, California.


Deal Context for Buyer #
Overall 16 of 21
Sector: Digital Media 2 of 4
Type: Add-on Acquisition 16 of 20
State: New York 2 of 4
Country: United States 12 of 16
Year: 2011 4 of 4
Size (of disclosed) 10 of 12
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-10-06 Indiagames

Navi-Mumbai, India

Indiagames Limited develops and publishes mobile and online games for various platforms.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-10-30 Lucasfilm

San Francisco, California, United States

Lucasfilm is an entertainment company. In addition to its motion-picture and television production operations, the company's global activities include Industrial Light & Magic and Skywalker Sound, serving the digital needs of the entertainment industry for visual-effects and audio post-production; LucasArts, a leading developer and publisher of interactive entertainment software worldwide; Lucas Licensing, which manages the global merchandising activities for Lucasfilm's entertainment properties; Lucasfilm Animation; and Lucas Online creates Internet-based content for Lucasfilm's entertainment properties and businesses.

Buy $4.1B