M&A Deal Summary

VML Acquires Biggs Gilmore Communications

On December 2, 2013, VML acquired marketing company Biggs Gilmore Communications

Acquisition Highlights
  • This is VML’s 1st transaction in the Marketing sector.
  • This is VML’s 1st transaction in the United States.
  • This is VML’s 1st transaction in Michigan.

M&A Deal Summary
Date 2013-12-02
Target Biggs Gilmore Communications
Sector Marketing
Buyer(s) VML
Deal Type Add-on Acquisition
Advisor(s) AdMedia Partners, Inc. (Financial)

Target

Biggs Gilmore Communications

Kalamazoo, Michigan, United States
Biggs Gilmore Communications is a digital marketing agency company. Biggs Gilmore Communications was formed in 1973 and is based in Kalamazoo, Michigan.

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Buyer(S) 1

Buyer

VML

Kansas City, Montana, United States
Category Company
Founded 1992
Sector Digital Media
Employees200
Revenue 18M USD (2000)
DESCRIPTION

VML, Inc. is a US-based integrated marketing services company. Based in Kansas City, with offices in New York, Dallas, Minneapolis and Washington, VML specialises in full service integrated on-line and traditional advertising.

DEAL STATS #
Overall 1 of 2
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 1 of 2
State (Michigan) 1 of 1
Country (United States) 1 of 1
Year (2013) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-09-22 Teein

Shanghai, China

Teein is one of the country’s pioneer social media agencies, Offering social listening, social marketing and social CRM, full-service social agency Teein uses self-developed products to deliver brand socialization integrated solutions to great brands including, Estee Lauder, Google, SAP, Danone.

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