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  5. Vivaldi Group Acquires Gravity Thinking

M&A Deal Summary

Vivaldi Group Acquires Gravity Thinking

On January 15, 2019, Vivaldi Group acquired marketing company Gravity Thinking

Acquisition Highlights
  • This is Vivaldi Group’s 1st transaction in the Marketing sector.
  • This is Vivaldi Group’s 1st transaction in the United Kingdom.

M&A Deal Summary
Date 2019-01-15
Target Gravity Thinking
Sector Marketing
Buyer(s) Vivaldi Group
Deal Type Add-on Acquisition

Target

Gravity Thinking

London, United Kingdom
Gravity Thinking Ltd. focuses on driving business performance by creating brand experiences that connect with today’s digital-first consumers. From content that competes with cat videos for attention, to the amplification of consumer touch points, to funnel thinking that delivers quantifiable sales.

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Buyer(S) 1

Buyer

Vivaldi Group

New York, New York, United States
Category Company
Founded 1999
Sector Business Services
DESCRIPTION

Vivaldi Group is an innovation, brand, and growth strategy consulting firm helping brands connect with their customers and build better businesses. The company works across industries to help build strong brands, ignite innovation and drive growth – by connecting business strategy with a deep understanding of changing customer contexts.

DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: United Kingdom M&A 1 of 1
Year: 2019 M&A 1 of 1
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