M&A Deal Summary

Virtuous Acquires Momentum

On August 14, 2025, Virtuous acquired software company Momentum

Acquisition Highlights
  • This is Virtuous’ 1st transaction in the Software sector.
  • This is Virtuous’ 3rd transaction in the United States.
  • This is Virtuous’ 1st transaction in California.

M&A Deal Summary

Date 2025-08-14
Target Momentum
Sector Software
Buyer(s) Virtuous
Deal Type Add-on Acquisition

Target

Momentum

San Francisco, California, United States
Momentum is an AI-first donor engagement platform designed to help nonprofit fundraisers streamline outreach and deepen donor relationships. Momentum was founded in 2018 and is based in San Francisco, California.

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Buyer(S) 1

Buyer

Virtuous

Phoenix, Arizona, United States

Category Company
Founded 2014
Sector Internet Software and Services
DESCRIPTION

Virtuous is a responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Virtuous helps unify fundraising, marketing, and donor development activities, ridding teams of redundant back-office tasks, and surfacing the insights and signals needed to deliver dynamic donor experiences at scale.


DEAL STATS #
Overall 3 of 3
Sector: Software M&A 1 of 1
Type: Add-on Acquisition M&A Deals 3 of 3
State: California M&A 1 of 1
Country: United States M&A 3 of 3
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-02-22 VOMO

Plano, Texas, United States

VOMO is a volunteer mobilization platform designed to recruit new volunteers, manage the volunteer experience, and activate volunteers to grow to give. VOMO was founded in 2017 and is based in Plano, Texas.

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