Add-on Acquisition • Marketing

Vertikom Group Acquires Habegger AG

On November 1, 2010, Vertikom Group acquired marketing company Habegger AG

Acquisition Context

This is Vertikom Group’s 2nd transaction in the Marketing sector.
This is Vertikom Group’s 1st transaction in Switzerland.

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M&A Deal Summary
Date	November 1, 2010
Target	Habegger AG
Sector	Marketing
Buyer(s)	Vertikom Group
Deal Type	Add-on Acquisition

Target Company

Habegger AG

Regensdorf, Switzerland

Habegger AG provides designing and development services for events. The company also provides construction and engineering services for events.

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Buyer Overview 1

Buyer

Vertikom Group

Nuremberg, Germany

Category	Company
Founded	2000
Sector	Marketing
Employees	335

DESCRIPTION

VERTIKOM GmbH provides a wide range of services including primarily sales force outsourcing, field marketing, digital campaign organization, and public relations. VERTIKOM was established in 2000 and is based in Nuremberg, Germany.

Deal Context for Buyer	#
Overall	2 of 2
Sector: Marketing	2 of 2
Type: Add-on Acquisition	2 of 2
Country: Switzerland	1 of 1
Year: 2010	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2009-10-15	pi-five DialogFeld Vienna, Germany pi-five DialogFeld GmbH engages in event marketing, promotions and public campaigning services. the company operates as a subsidiary of DialogFeld Communication Group.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2009-10-15

pi-five DialogFeld

Vienna, Germany

pi-five DialogFeld GmbH engages in event marketing, promotions and public campaigning services. the company operates as a subsidiary of DialogFeld Communication Group.

Buy

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