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  5. Velti Acquires Mobile Interactive Group

M&A Deal Summary

Velti Acquires Mobile Interactive Group

On November 16, 2011, Velti acquired software company Mobile Interactive Group

Acquisition Highlights
  • This is Velti’s 1st transaction in the Software sector.
  • This is Velti’s 1st transaction in the United Kingdom.

M&A Deal Summary
Date 2011-11-16
Target Mobile Interactive Group
Sector Software
Buyer(s) Velti
Deal Type Add-on Acquisition

Target

Mobile Interactive Group

London, United Kingdom
Mobile Interactive Group (MIG) is the mobile marketing business.

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Buyer(S) 1

Buyer

Velti

Athens, Greece
Category Company
Sector Media
DESCRIPTION

Velti is a leading global provider of mobile marketing and advertising technology and solutions that enable brands, advertising agencies, mobile operators and media to implement highly targeted, interactive and measurable campaigns by communicating with and engaging consumers via their mobile devices.

DEAL STATS #
Overall 5 of 5
Sector: Software M&A 1 of 1
Type: Add-on Acquisition M&A Deals 5 of 5
Country: United Kingdom M&A 1 of 1
Year: 2011 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-09-23 Air2Web

Atlanta, Georgia, United States

Air2Web, Inc. is a developer of mobile messaging and marketing applications and services.

Buy $19M
Mergr

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