M&A Deal Summary

Velir Acquires Brooklyn Data

On March 21, 2023, Velir acquired information technology company Brooklyn Data

Acquisition Highlights
  • This is Velir’s 1st transaction in the Information Technology sector.
  • This is Velir’s 1st transaction in the United States.
  • This is Velir’s 1st transaction in New York.

M&A Deal Summary

Date 2023-03-21
Target Brooklyn Data
Sector Information Technology
Buyer(s) Velir
Deal Type Add-on Acquisition
Advisor(s) BrightTower (Financial)

Target

Brooklyn Data

Brooklyn, New York, United States
Brooklyn Data is a full-stack data and analytics consultancy that delivers best-in-class data capabilities to clients such as 3Z Brands, Vetsource, Tomorrow Health, and the American Civil Liberties Union. It helps clients optimize tool usage, train and empower teams, and implement secure end-to-end solutions for data ingestion, warehousing, modeling, and business intelligence. Brooklyn Data is based in Brooklyn, New York.

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Buyer(S) 1

Buyer

Velir

Somerville, Massachusetts, United States

Category Company
Founded 2000
Sector Information Technology
Employees220
DESCRIPTION

Velir is a data-driven experience agency that helps clients foster lasting connections with their audiences by shaping meaningful ideas with data-driven strategies to create memorable digital experiences. Its services include experience strategy, design, engineering, content management, digital marketing technologies optimization, and managed services. Velir was founded in 2000 and is based in Somerville, Massachusetts.


DEAL STATS #
Overall 1 of 1
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: New York M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2023 M&A 1 of 1