M&A Deal Summary

Valassis Communications Acquires Market Magazine

On October 24, 2018, Valassis Communications acquired publishing company Market Magazine

Acquisition Highlights
  • This is Valassis Communications’ 5th transaction in the Publishing sector.
  • This is Valassis Communications’ 13th transaction in the United States.
  • This is Valassis Communications’ 2nd transaction in Ohio.

M&A Deal Summary
Date 2018-10-24
Target Market Magazine
Sector Publishing
Buyer(s) Valassis Communications
Deal Type Add-on Acquisition

Target

Market Magazine

Canfield, Ohio, United States
Market Magazine is a full color, savings magazine mailed as a stand-alone publication to every home in the area. Your ad can be mailed to every home in a very large geographic area or to all the homes in a targeted area for just pennies per home.

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Buyer(S) 1

Buyer

Valassis Communications

Livonia, Michigan, United States
Category Company
Sector Communications
DESCRIPTION

Valassis Communications, Inc. provides various media and marketing services in the United States, Europe, Mexico, and Canada.

DEAL STATS #
Overall 13 of 14
Sector (Publishing) 5 of 5
Type (Add-on Acquisition) 12 of 13
State (Ohio) 2 of 2
Country (United States) 13 of 14
Year (2018) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-03-16 The Flyer

Tampa, Florida, United States

The Flyer is a magazine focused on local businesses. Flyer distributed to more than 1.6 million households weekly, The Flyer is delivered via direct mail throughout Southeast Florida and the Tampa Bay market. Southeast Florida coverage includes the counties of Miami-Dade and Ft. Lauderdale/Broward and Tampa Bay includes the counties of Hillsborough, Pinellas, Pascoand Hernando.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-01-29 GET1FREE

San Diego, California, United States

GET1FREE, Inc. is a direct mail company reaching more than 1 million homes across California with coupons, deals and promotions. GET1FREE, Inc. was founded in 2002 and is based in San Diego, California.

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Mergr

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