M&A Deal Summary

Urban Expositions Acquires LeftField Media

On August 16, 2016, Urban Expositions acquired media company LeftField Media

Acquisition Highlights
  • This is Urban Expositions’ 4th transaction in the Media sector.
  • This is Urban Expositions’ 4th transaction in the United States.
  • This is Urban Expositions’ 1st transaction in Connecticut.

M&A Deal Summary
Date 2016-08-16
Target LeftField Media
Sector Media
Buyer(s) Urban Expositions
Deal Type Add-on Acquisition

Target

LeftField Media

Norwalk, Connecticut, United States
LeftField is a Norwalk-based event organizer with a growing portfolio of consumer events focused on passionate communities around the US. LeftField’s portfolio includes Play Fair (playfairny.com) - a family-focused celebration of toys and play built with the Toy Industry Association and brands including LEGO, Nickelodeon, Hasbro, Mattel, and Cartoon Network - as well as Awesome Con (awesomecon.com) - Washington DC’s Comic Con, which saw over 55% growth this year, drawing more than 50,000 fans and partners such as Science Channel, NASA, and the Smithsonian. LeftField Media is headquartered in historic South Norwalk, CT.

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Buyer(S) 1

Buyer

Urban Expositions

Kennesaw, Georgia, United States
Category Company
Founded 1995
Sector Media
DESCRIPTION

Urban Expositions produces and manages a portfolio of 36 events. Urban serves nine industry sectors including Gift, Souvenir, Art, Apparel, Halloween, Foodservice, Pet and Gaming. Urban also produces Airport Revenue News, a publication focused on the airport concession industry. Urban has offices in Shelton, CT, and Boca Raton, FL, and is represented by employees in California, Colorado and Illinois

DEAL STATS #
Overall 4 of 5
Sector (Media) 4 of 5
Type (Add-on Acquisition) 3 of 4
State (Connecticut) 1 of 1
Country (United States) 4 of 5
Year (2016) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-09-10 Hamptons Expo Group

Southampton, New York, United States

The Hamptons Expo Group has emerged as one of the fastest growing fine art fair organizers in America. Their “boutique” shows feature prominent galleries offering the finest in post-war and contemporary art. Headquartered in Southampton, New York, the Hamptons Expo Group created and produces ArtAspen, ArtHamptons, the Houston Fine Art Fair and the Palm Springs Art Fair.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-06-13 HAuNTcon

Winter Garden, Florida, United States

HAuNTcon, the Haunted Attraction National Tradeshow and Conference, a B2B exposition for the Haunted House Industry. HAuNTcon and Halloween & Party Expo will co-locate beginning with the 2018 event, January 12th – 15th, in New Orleans, Louisiana offering buyers an unrivaled one-stop access to the most comprehensive range of products and services to serve the needs of its customers, including Haunted Attractions, Costume Stores, Party Stores, Amusement & Theme Parks, Family Entertainment Centers, Grocers, Drug Stores and Gift Stores.

Buy -
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