M&A Deal Summary |
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Date | 2021-07-20 |
Target | Allocadia |
Sector | Software |
Buyer(s) | Uptempo |
Sellers(s) | Susquehanna Growth Equity |
Deal Type | Add-on Acquisition |
Advisor(s) | Fasken Martineau DuMoulin (Legal) |
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Uptempo is a marketing planning software that helps teams gain visibility into the business impact of marketing programs, higher campaign velocity, and true marketing agility. Uptempo does this by integrating campaign planning, marketing financial management, and work management, so teams can plan better, pivot faster, spend smarter, and execute with confidence. Uptempo was founded in 1999 and is based in Karlsruhe, Germany.
DEAL STATS | # |
---|---|
Overall | 1 of 2 |
Sector (Software) | 1 of 2 |
Type (Add-on Acquisition) | 1 of 2 |
State (British Columbia) | 1 of 1 |
Country (Canada) | 1 of 1 |
Year (2021) | 1 of 2 |
DATE | TARGET | DEAL TYPE | VALUE |
---|---|---|---|
2021-09-08 |
Hive9
Austin, Texas, United States Hive9 is a Marketing Planning, Budgeting, and Performance Management SaaS solution. Hive9's advanced attribution, campaign insights, goal-setting, and predictions capabilities bring unique benefits for a broad range of customers. Hive9 was founded in 2015 and is based in Austin, Texas. |
Buy | - |
Category | Growth Capital Firm |
---|---|
Founded | 2006 |
Size | Middle-Market |
Type | Sector Agnostic |
Susquehanna Growth Equity (SGE) is the private equity arm of The Susquehanna International Group of Companies. SGE focuses on companies that help streamline payments and related transactions. This includes SaaS, payments and transaction processing, capital markets technology, and internet/information services. SGE looks to commit $10 to $200 million in companies with at least $5 million of revenue. The Firm will consider both control and minority positions and targets opportunities across North America, Europe, and Israel. SGE was established in 2006 and is headquartered in Philadelphia, Pennsylvania.
DEAL STATS | # |
---|---|
Overall | 26 of 33 |
Sector (Software) | 7 of 7 |
Type (Add-on Acquisition) | 16 of 21 |
State (British Columbia) | 1 of 1 |
Country (Canada) | 1 of 1 |
Year (2021) | 3 of 6 |
DATE | TARGET | DEAL TYPE | VALUE |
---|---|---|---|
2021-06-29 |
Payoneer
New York, New York, United States Payoneer is a provider of online payment services. Payoneer’s solutions allow global internet companies, marketplaces and corporations to accelerate their growth by reducing the cost and friction that exists in traditional cross-border payment services. Payoneer was established in 2005 and is based in New York City. |
Sell | - |
DATE | TARGET | DEAL TYPE | VALUE |
---|---|---|---|
2021-07-23 |
Outbrain
New York, New York, United States Outbrain is a content recommendation engine, that reaches a highly engaged audience through distribution on top publisher sites, including USA Today, iVillage, PC Magazine, Chicago Tribune, Newsweek, The Daily Beast and Slate. The company provides publishers a service for recommended links to increase traffic and generate revenue, and marketers a way to distribute content alongside the publisher's own editorial recommendations. Outbrain was formed in 2006 and is based in New York City. |
Sell | - |