M&A Deal Summary

Unleashed Brands Acquires Sylvan Learning

On February 20, 2024, Unleashed Brands acquired education company Sylvan Learning from Franchise Group

Acquisition Highlights
  • This is Unleashed Brands’ 2nd transaction in the Education sector.
  • This is Unleashed Brands’ 6th transaction in the United States.
  • This is Unleashed Brands’ 1st transaction in Maryland.

M&A Deal Summary

Date 2024-02-20
Target Sylvan Learning
Sector Education
Buyer(s) Unleashed Brands
Sellers(s) Franchise Group
Deal Type Divestiture

Target

Sylvan Learning

Towson, Maryland, United States
Sylvan Learning is a tutoring franchisor for Pre-K-12 students and families in the U.S. The company addresses the full range of student needs with a broad variety of academic curriculums delivered in an omnichannel format. It has a growing footprint and currently has more than 700 locations, in 49 states, including more than 560 physical centers, of which all but six are franchised. Sylvan’s omnichannel platform has helped deliver attractive unit economics to its franchisees. The platform provides franchisees with the ability to provide a range of services, including on-premises, online, one-on-one, and in-group tutoring. Sylvan Learning was founded in 1979 and headquartered in Towson, Maryland.

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Buyer(S) 1

Buyer

Unleashed Brands

Bedford, Texas, United States

Category Company
Sector Franchising
DESCRIPTION

Unleashed Brands is a platform of family-focused franchisor brands that enrich the lives of children across three core pillars: “Learn, Play, Grow.” Unleashed’s portfolio of brands currently includes Urban Air Adventure Park, Snapology, The Little Gym, Premier Martial Arts, Class 101, and XP League. Unleashed Brands is based in Bedford, Texas.


DEAL STATS #
Overall 6 of 6
Sector (Education) 2 of 2
Type (Divestiture) 1 of 1
State (Maryland) 1 of 1
Country (United States) 6 of 6
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-04-26 XP League

Pearland, Texas, United States

XP League is an esports league modeled after classic youth sports organizations. The programs incorporate themes of sportsmanship, teamwork, and positive behavior centered around age-appropriate video game competitions for elementary, middle, and high school students. XP League was formed in 2020 and is based in Pearland, Texas.

Buy -

Seller(S) 1

SELLER

Franchise Group

Virginia Beach, Virginia, United States

Category Company
Founded 2010
Sector Consumer Services
Employees4,758
Revenue 2.2B USD (2020)
DESCRIPTION

Franchise Group is a growing North American tax preparation company with over 2,800 stores open in the U.S. and Canada during the 2008 tax season. Franchise Group was founded in 2010 and is based in Virginia Beach, Virginia.


DEAL STATS #
Overall 3 of 3
Sector (Education) 1 of 1
Type (Divestiture) 3 of 3
State (Maryland) 1 of 1
Country (United States) 3 of 3
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-12-18 Badcock

Mulberry, Florida, United States

Badcock is a home furnishings company in the southeastern US. The stores are branded “Badcock Home Furniture & more” and carry a complete line of furniture, appliances, bedding, electronics, home office equipment, accessories, and seasonal items. Badcock was founded in 1904 and is based in Mulberry, Florida.

Sell -