M&A Deal Summary

United Raw Pet Foods Acquires Kettle Craft

On February 1, 2022, United Raw Pet Foods acquired internet software and services company Kettle Craft

Acquisition Highlights
  • This is United Raw Pet Foods’ 1st transaction in the Internet Software and Services sector.
  • This is United Raw Pet Foods’ 5th transaction in Canada.
  • This is United Raw Pet Foods’ 5th transaction in British Columbia.

M&A Deal Summary

Date 2022-02-01
Target Kettle Craft
Sector Internet Software and Services
Buyer(s) United Raw Pet Foods
Deal Type Add-on Acquisition

Target

Kettle Craft

Kelowna, British Columbia, Canada
Kettle Craft is a producer of treats and soft chews in Canada and a growing brand in the United States. Produced in small batches in purpose-built kettles using traditional European cooking techniques, the treats and soft chews are a popular choice of owners of both dogs and cats. All Kettle Craft treats are hand-made using the finest locally-sourced natural ingredients and simmered for hours before being cured, creating a unique taste and texture experience. Kettle Craft treats and soft chews can be found in pet specialty retailers across Canada and in the United States, online at Chewy.com. Kettle Craft was for ed in 1996 and is based in Kelowna, British Columbia.

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Buyer(S) 1

Buyer

United Raw Pet Foods

Mississauga, Ontario, Canada

Category Company
Founded 2017
Sector Consumer Products
DESCRIPTION

United Raw Pet Foods is a Canadian leader in alternative pet foods, with a current focus on the frozen raw sub-category and pet specialty retailers focused on raw food for pets. United Raw Pet Foods was founded in 2017 and is based in Mississauga, Ontario.


DEAL STATS #
Overall 5 of 5
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 5 of 5
State: British Columbia M&A 5 of 5
Country: Canada M&A 5 of 5
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-19 Pets West

Victoria, British Columbia, Canada

Pets West is a full-line pet store, offering a wide range of pet supplies and food for dogs, cats, birds, fish, small animals, reptiles, and wild birds. Pets West also provides a cat adoption service. Pets West is based in Victoria, British Columbia.

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