M&A Deal Summary

UDG Healthcare Acquires MicroMass Communications

On September 14, 2017, UDG Healthcare acquired consumer services company MicroMass Communications from Jefferson Capital for 76M USD

Acquisition Highlights
  • This is UDG Healthcare’s 1st transaction in the Consumer Services sector.
  • This is UDG Healthcare’s 5th largest (disclosed) transaction.
  • This is UDG Healthcare’s 10th transaction in the United States.
  • This is UDG Healthcare’s 3rd transaction in North Carolina.

M&A Deal Summary
Date 2017-09-14
Target MicroMass Communications
Sector Consumer Services
Buyer(s) UDG Healthcare
Sellers(s) Jefferson Capital
Deal Type Add-on Acquisition
Deal Value 76M USD

Target

MicroMass Communications

Cary, North Carolina, United States
MicroMass Communications is a US-based healthcare communications agency specialising in behavioural science and change strategies on behalf of pharmaceutical companies. Behavioural science is the scientific and systematic study of behaviour to explain why people behave in certain ways and how their behaviour can be changed. In healthcare, this can be used to improve outcomes. MicroMass is based in Cary, North Carolina, with more than 100 employees. It uses its unique expertise in health behaviour to change patient and provider behaviour and deliver optimal health outcomes. MicroMass provides services across four areas: patient engagement and support; relationships marketing; precommercial and clinical; and health behaviour and consulting. MicroMass clients include leading pharmaceutical companies worldwide such as GlaxoSmithKline, Sanofi, Merck, Novo Nordisk, Novartis, Gilead and Teva pharmaceuticals.

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Buyer(S) 1

Buyer

UDG Healthcare

Dublin, Ireland
Category Company
Founded 1948
Sector Business Services
Employees9,000
Revenue 1.3B USD (2020)
DESCRIPTION

UDG Healthcare operates in two segments, Ashfield and Sharp. Ashfield is a global integrated healthcare services partner offering a breadth of services in advisory, marketing, communications, strategic engagement, and patient solutions. Sharp engages in contract packaging, clinical, manufacturing, and technology services. UDG Healthcare was founded in 1948 and is based in Dublin, the Republic of Ireland.

DEAL STATS #
Overall 28 of 32
Sector (Consumer Services) 1 of 1
Type (Add-on Acquisition) 22 of 26
State (North Carolina) 3 of 3
Country (United States) 10 of 13
Year (2017) 5 of 5
Size (of disclosed) 5 of 25
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-07-17 Cambridge BioMarketing Group

Cambridge, Massachusetts, United States

Cambridge BioMarketing is a provider of strategic launch and marketing solutions for orphan and rare disease products. Cambridge BioMarketing’s primary service offerings include: launch readiness support, digital strategy, market analytics, integrated marketing, patient identification and acquisition, medical affairs support, line extensions and patient retention and adherence programmes. Its customers are predominantly pharmaceutical and biotech companies.

Buy $35M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-07-03 SmartAnalyst

New York, New York, United States

SmartAnalyst, Inc. is a strategic consulting and analytics business focused on the pharmaceutical and biotech sector. SmartAnalyst provides strategic consulting services to pharmaceutical and biotech companies to support disease, asset, and portfolio level decisions. SmartAnalyst, Inc. was founded in 2001 and is headquartered in New York city.

Buy $24M

Seller(S) 1

SELLER

Jefferson Capital

Richmond, Virginia, United States
Category Private Equity Firm
Founded 1988
PE ASSETS 200M USD
Size Small
Type Sector Agnostic
DESCRIPTION

Jefferson Capital Partners (JCP) is a private equity firm that invests in growth financings, management buyouts, and recapitalizations of growing companies. JCP generally looks to invest between $2 and $7 million in companies with up to $75 million in annual revenue. Sectors of interest include consumer products, business services, education, healthcare, and information technology. The Firm's investment horizon is three to seven years. The predecessor to Jefferson Capital Partners was originally established in 1989. Jefferson is based in Richmond, Virginia.

DEAL STATS #
Overall 6 of 6
Sector (Consumer Services) 1 of 1
Type (Add-on Acquisition) 3 of 3
State (North Carolina) 1 of 1
Country (United States) 6 of 6
Year (2017) 1 of 1
Size (of disclosed) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-10-08 Waples Manufacturing

Fort Worth, Texas, United States

Waples Manufacturing is an outsourced contract manufacturer that provides highly customized, complex-shaped products from a multitude of materials for small lot and medium volume requirements. Waples provides precision machined solutions for the oil & gas, mining, construction, aerospace, defense, and printing end markets. Waples Manufacturing was founded in 1964 and is based in Fort Worth, Texas.

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