M&A Deal Summary

TRX Training Acquires YBell

On June 27, 2023, TRX Training acquired consumer products company YBell

Acquisition Highlights
  • This is TRX Training’s 1st transaction in the Consumer Products sector.
  • This is TRX Training’s 1st transaction in the United States.
  • This is TRX Training’s 1st transaction in California.

M&A Deal Summary

Date 2023-06-27
Target YBell
Sector Consumer Products
Buyer(s) TRX Training
Deal Type Add-on Acquisition

Target

YBell

Beverly Hills, California, United States
YBell is a fitness equipment company that designs and versatile training tools. YBell was formed in 2018 and is based in Beverly Hills, California.

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Buyer(S) 1

Buyer

TRX Training

Delray Beach, Florida, United States

Category Company
Founded 2004
Sector Consumer Products
DESCRIPTION

TRX Training is a provider of training products and workout programs for everyone from fitness professionals and enthusiasts of any age and ability to top name athletes in the NFL, NBA, MLB, and UFC, as well as our servicemen and women in every branch of the US military. TRX Training was founded 2004 and is based in Delray Beach, Florida.


DEAL STATS #
Overall 1 of 1
Sector: Consumer Products M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2023 M&A 1 of 1