M&A Deal Summary

Truffle Capital Acquires GoAdv

On September 17, 2007, private equity firm Truffle Capital acquired media company GoAdv for 7M EUR

Acquisition Highlights
  • This is Truffle Capital’s 1st transaction in the Media sector.
  • This is Truffle Capital’s 0th largest (disclosed) transaction.
  • This is Truffle Capital’s 1st transaction in Italy.

M&A Deal Summary
Date 2007-09-17
Target GoAdv
Sector Media
Buyer(s) Truffle Capital
Deal Type Buyout (LBO, MBO, MBI)
Deal Value 7M EUR

Target

GoAdv

Rome, Italy
GoAdv is an independent online media company that edits a wide network of websites in Europe. GoAdv offers its users services to help them in their buying process, such as comparison tables and engines, promotions, and buying guides. GoAdv was founded in 2004 and is based in Rome, Italy.

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Buyer(S) 1

Buyer

Truffle Capital

Paris, France

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2001
PE ASSETS 700M EUR
Size Middle-Market
Type Sector Focused
DESCRIPTION

Truffle Capital is a French private equity firm focused on majority investments in life science and information technology companies. Within IT, Truffle seeks businesses dealing in mobile content and connectivity, internet, technical software, IT security, and VOIP. Within the life science sector, the Firm looks at opportunities in therapeutic drugs and vaccines, medical devices, as well as other breakthrough technologies. Truffle Capital was formed in 2001 and is based in Paris.

DEAL STATS #
Overall 19 of 45
Sector (Media) 1 of 1
Type (Buyout (LBO, MBO, MBI)) 8 of 18
Country (Italy) 1 of 1
Year (2007) 3 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-01-18 Momac B.V.

Rotterdam, Netherlands

Momac B.V. provides a multi-screen platform to manage on-device, customer-centric interfaces via browsers and applications.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-09-20 PeopleCube

Framingham, Massachusetts, United States

PeopleCube, Inc. provides intelligent on-demand workplace management solutions. Its solutions enable customers to control real estate, meeting services, travel, and energy costs based on actual workspace usage.

Buy -
Mergr

Product

Company

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