Investment Summary

Trive Capital Invests In Terraboost Media

On February 23, 2022, private equity firm Trive Capital invested in marketing company Terraboost Media

Investment Highlights
  • This is Trive Capital’s 1st transaction in the Marketing sector.
  • This is Trive Capital’s 39th transaction in the United States.
  • This is Trive Capital’s 1st transaction in Wyoming.

Investment Summary

Date 2022-02-23
Target Terraboost Media
Sector Marketing
Investor(s) Trive Capital
Deal Type Growth Capital
Advisor(s) Canaccord Genuity Corp. (Financial)

Target

Terraboost Media

Cheyenne, Wyoming, United States
Terraboost Media owns and operates an out-of-home advertising network comprised of more than 100,000 wellness displays located prominently inside America’s leading pharmacies, supermarkets, specialty retailers, shopping centers and other strategic locations. Terraboost’s wellness displays dispense sanitizing solutions while simultaneously generating billions of monthly advertising impressions. Terraboost Media was formed in 2007 and is headquartered in Cheyenne, Wyoming.

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Investor(S) 1

Investor

Trive Capital

Dallas, Texas, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2012
PE ASSETS 7.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Trive Capital is a hands-on, operationally-focused private equity firm that targets complex or special situations in 'out of favor' but protected market niches. The Firm will consider businesses throughout North America offering differentiated products/services with leading/defensible industry positions. Trive looks to commit $10 to $300 million per investment in businesses generating revenues of $40 million to $1.5 billion. Sectors of interest include automotive, transportation, aerospace/defense, building products, construction, infrastructure, healthcare, manufacturing, industrial, chemicals, distribution, consumer goods, energy services, business services, and communications. Trive Capital was founded in 2012 and is based in Dallas, Texas.


DEAL STATS #
Overall 41 of 54
Sector (Marketing) 1 of 1
Type (Growth Capital) 13 of 18
State (Wyoming) 1 of 1
Country (United States) 39 of 51
Year (2022) 5 of 9
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