M&A Deal Summary

TripAdvisor Acquires Bokun

On April 20, 2018, TripAdvisor acquired internet software and services company Bokun

Acquisition Highlights
  • This is TripAdvisor’s 22nd transaction in the Internet Software and Services sector.
  • This is TripAdvisor’s 1st transaction in Iceland.

M&A Deal Summary

Date 2018-04-20
Target Bokun
Sector Internet Software and Services
Buyer(s) TripAdvisor
Deal Type Add-on Acquisition

Target

Bokun

Reykjavik, Iceland
Bokun is a provider of business management technology for the tours, attractions and experiences industry. Bokun was established in 2012 and is based in Reykjavik, Iceland.

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Buyer(S) 1

Buyer

TripAdvisor

Needham, Massachusetts, United States

Category Company
Founded 2000
Sector Internet Software and Services
Employees2,860
Revenue 1.8B USD (2024)
DESCRIPTION

TripAdvisor is a provider of trusted advice from real travellers and a wide variety of travel choices and planning features with seamless links to booking tools. TripAdvisor was founded in 2000 and is based in Needham, Massachusetts.


DEAL STATS #
Overall 23 of 24
Sector: Internet Software and Services M&A 22 of 23
Type: Add-on Acquisition M&A Deals 22 of 22
Country: Iceland M&A 1 of 1
Year: 2018 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-08-24 Citymaps

New York, New York, United States

Citymaps, Inc. is a social mapping platform that enables tourists to discover countless hidden gems and hot spots, near and far, all around the world.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-12-05 SinglePlatform

New York, New York, United States

SinglePlatform gives small business a single place to update their critical business information and delivers that information across a publishing network that reaches more than 200 million consumers per month.

Buy -