M&A Deal Summary

Trilliad Acquires Sercante

On May 21, 2024, Trilliad acquired internet software and services company Sercante

Acquisition Highlights
  • This is Trilliad’s 1st transaction in the Internet Software and Services sector.
  • This is Trilliad’s 1st transaction in the United States.
  • This is Trilliad’s 1st transaction in Georgia.

M&A Deal Summary
Date 2024-05-21
Target Sercante
Sector Internet Software and Services
Buyer(s) Trilliad
Deal Type Add-on Acquisition

Target

Sercante

Roswell, Georgia, United States
Sercante is a salesforce consultant creating seamless digital experiences on the multi-cloud platform, ranging from Sales Cloud and Marketing Cloud to Analytics. Sercante is based in Roswell, Geogia.

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Buyer(S) 1

Buyer

Trilliad

Annapolis, Maryland, United States
Category Company
Sector Business Services
DESCRIPTION

Trilliad is focused on Growth Services Provider (GSP), solving challenges, and driving results for sales and marketing leaders. Trilliad’s full-service solutions deliver a competitive advantage for the brands it works with by optimizing their sales & marketing strategy, processes, skills and technology. Trilliad is based in Annapolis, Mryland.

DEAL STATS #
Overall 1 of 2
Sector (Internet Software and Services) 1 of 1
Type (Add-on Acquisition) 1 of 2
State (Georgia) 1 of 1
Country (United States) 1 of 2
Year (2024) 1 of 2
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-07-17 Just Media

Emeryville, California, United States

Just Media is a marketing agency that delivers services across strategy, media, creative, content, and analytics to break down marketing silos. Just Media is based in San Francisco, California.

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