M&A Deal Summary

Triadex Services Acquires ADM Marketing

On July 31, 2024, Triadex Services acquired marketing company ADM Marketing from The OvareGroup

Acquisition Highlights
  • This is Triadex Services’ 1st transaction in the Marketing sector.
  • This is Triadex Services’ 1st transaction in the United States.
  • This is Triadex Services’ 1st transaction in Florida.

M&A Deal Summary

Date 2024-07-31
Target ADM Marketing
Sector Marketing
Buyer(s) Triadex Services
Sellers(s) The OvareGroup
Deal Type Divestiture

Target

ADM Marketing

Tampa, Florida, United States
ADM Marketing is a data-driven personalization marketing agency. ADM Marketing specializes in e-mail programs, 3D direct mail, CRM, and loyalty programs, with personalization at the center of its work. ADM Marketing was founded in 1984 and is based in Tampa, Florida.

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Buyer(S) 1

Buyer

Triadex Services

Tampa, Florida, United States

Category Company
Founded 2002
Sector Marketing
DESCRIPTION

Triadex Services is a marketing firm dedicated to empowering multi-unit businesses and franchises to achieve extraordinary success through data-driven marketing solutions. Triadex Services was founded in 2002 and is based in Tampa, Florida.


DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
State: Florida M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2024 M&A 1 of 1

Seller(S) 1

SELLER

The OvareGroup

Louisville, Kentucky, United States

Category Company
Sector Media
DESCRIPTION

The OvareGroup is a media and marketing holding company with specialty firms in advertising, production, identity design, direct mail, experiential marketing, and management consulting. The OvareGroup is based in Louisville, Kentucky.


DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
State: Florida M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2024 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-01-26 Beast Editorial

Atlanta, Georgia, United States

Beast is a creative and post-production studio that has done work for a number of leading brands, including Nike, AT&T, the Black Eyed Peas, Linkin Park, BMW, Mercedes-Benz, and General Motors, among others. Beast serves the advertising, digital, and music industries and specializes in post-production and visual effects for film and video content that is distributed everywhere from broadcast and streaming to various social and digital channels.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2025-01-28 Togetherwith

Buenos Aires, Argentina

Togetherwith is a creative agency delivering integrated solutions through a unique cross-continental model. Togetherwith is based in Buenos Aires, Argentina.

Buy -