M&A Deal Summary

TrackMaven Acquires 10Stories

On May 12, 2016, TrackMaven acquired internet software and services company 10Stories

Acquisition Highlights
  • This is TrackMaven’s 1st transaction in the Internet Software and Services sector.
  • This is TrackMaven’s 1st transaction in the United States.
  • This is TrackMaven’s 1st transaction in California.

M&A Deal Summary

Date 2016-05-12
Target 10Stories
Sector Internet Software and Services
Buyer(s) TrackMaven
Deal Type Add-on Acquisition

Target

10Stories

San Mateo, California, United States
10Stories, Inc. is a subscription analytics platform that gives marketers clarity into the impact of their programs. The platform automatically discovers campaigns based on integrations with Google AdWords, Marketo, Hubspot, Salesforce, and others to show which programs are driving leads, opportunities, and revenue.

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Buyer(S) 1

Buyer

TrackMaven

Washington, District of Columbia, United States

Category Company
Founded 2012
Sector Internet Software and Services
DESCRIPTION

TrackMaven, Inc. is an analytics platform that provides competitive intelligence for digital marketers.


DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2016 M&A 1 of 1